Assistant Store Manager

Theo Paphitis Retail Group; Camberley; On-site; GBP 36,000 - 44,000; Full time

Benefits offered by this job

Colleague discount

Bonus incentives

Pension

Wellbeing support

Job summary

Robert Dyas in the United Kingdom is seeking a Store Manager who leads colleagues, champions exceptional service, and drives sales through commercial focus and hands-on coaching. You’ll bridge central strategy with store execution, recruiting and developing talent while ensuring stock control and a safe, compliant environment.

You will analyse KPIs, identify trends, and address performance gaps, all while fostering a high-energy, guest-centred culture that reflects our heritage brand.

Qualifications

• Proven leadership in a multi-site or high-volume retail environment.
• Strong commercial acumen with ability to interpret financial data.
• Excellent communication to influence stakeholders at all levels.
• Proactive approach to change and continuous improvement.

Responsibilities

• Inspire and coach your team to smash sales targets and drive results.
• Cultivate a high-energy, sales-focused yet supportive store culture.
• Champion the customer journey and exceed service expectations daily.
• Ensure a visually stunning shop floor with high-impact merchandising.
• Recruit, develop, and retain top retail talent.
• Master stock control, health and safety, and store operations.
• Analyse KPIs to identify trends and address performance gaps.

Skills

People leadership

Sales management

Customer focus

Communication skills

Change management

Merchandising

Job description

Build Your Future with a Retail Legend: Store Manager at Robert Dyas

At Robert Dyas, we're more than just a Home and Garden store - we're a community of passionate retail experts dedicated to creating exceptional experiences for our customers. We pride ourselves on a friendly, collaborative, and supportive culture where every colleague feels valued and empowered to make a real difference. If you're a customer-focused leader who thrives in a fast-paced environment and wants to be part of an heritage British brand that is constantly evolving, your dream role is right here.

The Role

As a Store Manager, you are a leader of great colleagues and the heart of our store operations. You won't just manage tasks; you will inspire and coach your team to achieve their full potential, providing the mentorship needed to build a high-performing leadership bench. You'll be the bridge between our central strategy and store-level execution, ensuring every customer receives the exceptional service we are known for while driving sales and profitability through commercial and tactical expertise.

What you'll be doing:

• Inspiring your team to smash sales targets and drive results.
• Cultivating a high-energy, sales focused but supportive work environment where talent thrives.
• Championing the customer journey to exceed expectations every single day.
• Ensuring a visually stunning shop floor with high-impact merchandising.
• Recruiting, developing, and retaining a pipeline of top-tier retail talent.
• Mastering all store operations, from stock control to health and safety compliance.
• Analysing KPIs to identify trends and proactively address performance gaps.

What you'll bring to the team:

• A resilient, 'get stuff done' attitude and a passion for people leadership.
• Proven success in a multi-site or high-volume retail environment.
• Strong commercial acumen with the ability to interpret financial reports and complex data.
• Excellent communication skills to influence stakeholders at all levels.
• A proactive approach to change management and continuous improvement.

Why you'll love it here:

• Clear paths for career growth and structured development programs.
• Great work/life balance within a results-focused business.
• Generous colleague discount across all Theo Paphitis Retail Group brands.
• Competitive pay and performance-based bonus and incentives to reward your hard work.
• A comprehensive benefits package including pension, life assurance, and full wellness support resources.