Assistant Manager

JD Sports Fashion; Worthing; On-site; GBP 24,000 - 32,000; Full time

Benefits offered by this job

Staff discount

Discounted Gym membership

Personal development opportunities

Apprenticeships and qualifications

Job summary

JD Sports Fashion in Worthing is seeking an Assistant Manager to support the Store Manager in driving results and developing talent. You will elevate the customer experience while upholding JD standards in a fast-paced retail setting.

This role emphasizes confident leadership, commercial awareness, and strong teamwork to achieve ambitious sales targets. You will lead by example on the shop floor, coach colleagues, and ensure consistent execution of JD’s premium standards across daily operations.

Qualifications

• Experience in retail management or supervisory roles, such as assistant store manager or supervisor.
• Ability to interpret KPI and sales data to support commercial decisions.
• Excellent communication and interpersonal skills for professional customer interactions.
• Proven track record of driving sales and achieving KPIs in a retail environment.

Responsibilities

• Support Store Manager with daily operations to help hit sales targets and KPIs.
• Lead and guide shop floor colleagues, assign tasks, and ensure JD standards.
• Coach and develop staff with real-time feedback and clear expectations.
• Maintain high presentation and operational standards, including stock and pricing.
• Handle core duties such as till checks, deliveries, stock audits, and opening/closing routines.

Skills

Retail leadership

KPI analysis

Customer service

Team motivation

Communication

Tools

POS systems

Job description

This is JD. Born in 1981. Built for Now. At JD, we don’t just sell sneakers and outdoor gear, we set trends, break boundaries, and build communities. Whether you're on the shop floor, behind the scenes, or driving innovation, every role here plays a part in shaping the future of our industry. We’re fast-paced, fearless, and unapologetically ambitious. We celebrate authenticity, thrive on collaboration, and never stop pushing forward, if you’re ready to bring your energy, ideas, and personality to a team that values them. This is your moment. This is JD. Are you in?

This is JD. Born in 1981. Built for Now. At JD, we don’t just sell sneakers and outdoor gear, we set trends, break boundaries, and build communities. Whether you're on the shop floor, behind the scenes, or driving innovation, every role here plays a part in shaping the future of our industry. We’re fast-paced, fearless, and unapologetically ambitious. We celebrate authenticity, thrive on collaboration, and never stop pushing forward, if you’re ready to bring your energy, ideas, and personality to a team that values them. This is your moment. This is JD. Are you in? _____________________________________________________________________________________________________________________________________________________________________________________________________________________________

At JD Sports, we don’t just lead the game — we set the pace. As Assistant Manager, you’ll play a crucial role in supporting one of the most recognisable names in global sports fashion. You’ll work alongside the Store Manager to drive results, develop talent, and elevate the customer experience, ensuring the store delivers the premium JD standard every single day. If you’re ready to step up, lead with confidence, and help shape a high-performing team in a fast-paced, world-class retail environment, this is your opportunity to make your impact. Role Overview As an Assistant Manager at JD Sports, you are a key force behind your store’s success. You support from the front — motivating your team, driving performance alongside the Store Manager, and ensuring every shift delivers strong results. You help inspire your people to excel, uphold high standards, and move the store toward ambitious sales targets and operational excellence. This role is all about confident leadership, strong commercial awareness, and the ability to elevate your team so the store achieves outstanding success together.

Key Responsibilities

• Support the Store Manager with daily store operations to help achieve sales targets and core KPIs.
• Lead and guide colleagues on the shop floor, allocating tasks, supporting service delivery, and maintaining JD standards throughout the day.
• Assist with coaching and development, offering real-time feedback and reinforcing expectations set by the Store Manager.
• Maintain JD’s high presentation and operational standards, including availability, pricing accuracy, tidy displays, and a safe environment.
• Carry out core operational duties such as cash handling support, till checks, delivery processing, stock audits, and opening/closing routines — escalating issues appropriately.

Skills & Experience Required

• Previous experience in a retail management or supervisory role, such as Assistant Store Manager or Supervisor, demonstrating readiness to support leadership.
• Strong leadership skills with the ability to guide, develop, and motivate staff while reinforcing store priorities.
• Confident interpreting KPI and sales data to support commercial decision-making and shift focus.
• Excellent communication and interpersonal skills, supporting colleagues and ensuring professional customer interactions.
• Proven success driving sales performance and contributing to KPI achievement in a retail environment.

Desirable Attributes

• Passion for retail, sport, fashion, and representing the JD brand.
• Professional, proactive leader with a solutions-driven mindset.
• Resilient, adaptable, and able to remain composed under pressure.
• Customer-centric with a strong focus on delivering the premium JD experience.

What We Offer

We are proud to be an equal opportunity employer, committed to creating a workplace where every colleague is valued, respected, and empowered. We celebrate the diversity of our teams and strive to ensure that all colleagues regardless of background, identity, or lived experience can thrive and contribute meaningfully. As a part of our successful and continually evolving company, you’ll be encouraged to embrace and uphold our strategic priorities: putting people first, at the forefront of digital innovation, staying deeply attuned to our customers, and pursuing operational excellence. We are always exploring new avenues for growth, and we welcome individuals who are passionate about making a positive impact every day. We know our employees work tirelessly to make JD Sports the success it is today and in turn, we offer them some amazing benefits:

• Incremental Holiday Allowance
• Staff Discount on qualifying purchases across Group retail stores and online
• Exclusive Colleague Bike Discount scheme
• Discounted Gym membership
• Personal development opportunities to learn and develop at work
• Access to Apprenticeships and accredited qualifications We know our colleagues work tirelessly to make JD Sports the success it is today and in turn, we offer them some amazing benefits including staff Discount On JD Group and other brands within the organisation and personal development opportunities to learn and develop at work. Thank you for your time #JD