Art Director – Campaigns

Multicoin; Greater London; On-site; GBP 50,000 - 70,000; Full time

Benefits offered by this job

Competitive salary and equity

Biannual bonus scheme

Fully expensed tech

Paid annual leave

Office meal allowances

Job summary

Fuse Energy is seeking an Art Director to lead the creative vision for campaigns and visual production. This role involves directing shoots, crafting concepts, and managing customer testimonials, ensuring impactful storytelling.

Ideal candidates should possess over 3 years of experience, a strong visual aesthetic, and the ability to handle all creative aspects from casting to execution. In addition, Fuse Energy offers a competitive salary, equity, and biannual bonuses.

Qualifications

• Proven track record as an Art Director with 3+ years of experience.
• Strong visual eye to differentiate great from good.
• Ability to hold and execute full creative concepts.

Responsibilities

• Own the insight, concept, and visual vision for campaigns and shoots.
• Direct the shoot creatively: select talent and decide on visuals.
• Manage customer interviews and testimonials from start to finish.
• Coordinate with product and operations for timely campaign launches.
• Provide briefs to social strategists for content creation.

Skills

Creative vision and storytelling

Visual design

Project coordination

Casting and directing talent

Job description

Fuse is a vertically integrated energy company. We're three years old with 300k+ customers, $550M+ in ARR and global ambitions. We raised $210M from top-tier investors. We grew 700% last year. And we're just getting started.

Our mission is one worth fighting for: to usher in an era where energy is cheap, clean and abundant. Where there is so much energy it stops being something the world worries about. Where the question changes from "how do I get by?" to "what can I do now?" The world will build. The world will play. The world will make glorious things and solve 'impossible' problems. Fear makes people small. Abundance makes people amazing.

To get there we are doing everything it takes.

We deliver energy around 30% cheaper than the rest of the industry, we build our own hardware, we build grid‑scale solar farms, we install solar in homes across the country, and we're expanding internationally and into robotics.

And now, we are building our own in‑house content and creative team.

Like everything we do at Fuse, the objective for this team is to be the best in the world. And unlike most companies, this team won't sit inside marketing as another growth channel. It will run as its own function with its own objective: to make Fuse, and the abundant future we're building, impossible to ignore and impossible not to want.

Join early and help build something every other company will try to copy.

The role

As an Art Director, you own the creative and visual vision for our campaigns and shoots. This is the idea role, the part that cheap production can never replace. You own the insight and the concept for our big moments, brand campaigns, launches, films, testimonials, and the whole visual world each one lives in. You partner with the creative producer, who coordinates and delivers while you stay on the creative. Between big campaigns you concept our ongoing produced ads and turn every launch into a story.

What you’ll do

• Own the insight, the concept, and the visual vision for campaigns, shoots, and produced content, working with the head of content, product, and design
• Direct the shoot creatively: cast and select talent, find and brief influencers, and decide the look, the props, and the set
• Own customer interviews and testimonials end to end, from casting to concept
• Coordinate with product and operations on big launches, like a new country or a hardware drop, so the campaign matches the moment
• Brief the social strategists so their creators and editors have everything they need to shoot content around the campaign, from behind the scenes to native social cuts
• Carry every concept from the first idea to the final frame, with the producer coordinating delivery

Two things matter most:

Concepts and storytelling. You have a proven track record of coming up with sharp ideas. You can hold the whole creative world of a campaign in your head, from the big thought down to the details and execute it.

Taste. You have a strong visual eye and you know great from good. Everything you touch looks considered and distinct.

Beyond that, we want someone with lots ideas and the range and experience to run everything from casting to the final cut or final shoot. We expect you to have 3+ years experience as an Art Director.

• Competitive salary and equity
• Biannual bonus scheme
• Fully expensed tech to match your needs
• Paid annual leave
• Breakfast and dinner allowance for office‑based employees