Area Sales Manager

Whitworth Bros Ltd

United Kingdom

On-site

GBP 45,000 - 65,000

Full time

14 days+

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Benefits offered by this job

Enhanced holiday entitlement
Company sick pay
Life assurance
Health Cash Plan
Family-friendly policies
EV/ULEV Car Scheme
Cycle to Work Scheme
Ongoing training and development机会

Job summary

Whitworth Bros Ltd in the United Kingdom is seeking an ambitious Area Sales Manager to join our Commercial team and take responsibility for the Northern region.

This role offers the opportunity to become a trusted partner to our customers, influence commercial decisions and help drive the next phase of growth for a proudly heritage UK manufacturer.

Qualifications

  • Proven experience in sales, account management or business development.
  • Strong commercial awareness and negotiation skills.
  • Track record of growing customer accounts and delivering profitable sales growth.
  • Experience identifying and converting new business opportunities.

Responsibilities

  • Manage and develop a portfolio of existing customers across the Northern region.
  • Build strong, sustainable relationships with key stakeholders and decision-makers.
  • Identify and secure new business opportunities that support profitable growth.
  • Deliver sales, volume, margin and profitability targets.
  • Develop account plans focused on long-term customer growth.
  • Lead customer negotiations, including pricing and supply agreements.

Skills

Sales experience
Account management
Negotiation skills
Relationship-building
Commercial awareness
CRM systems

Tools

CRM systems
Microsoft Office

Job description

For more than 130 years, Whitworth Bros. has been helping to feed the nation.

Today, we are one of the UK's leading flour milling businesses, supplying high-quality flour and ingredients to some of the country's best-known food manufacturers, bakeries and retailers. Through continued investment in our people, facilities and capabilities, we continue to grow, innovate and build for the future.

As part of that growth, we're looking for an ambitious Area Sales Manager to join our Commercial team and take responsibility for our Northern region.

This is more than a sales role.

It's an opportunity to become a trusted partner to our customers, influence commercial decisions and help drive the next phase of growth for a business with a proud heritage and exciting ambitions.

Why This Role?

You'll inherit an established customer portfolio while having the freedom and support to identify and develop new opportunities across your region.

You'll spend time understanding your customers' businesses, challenges and ambitions, working collaboratively with colleagues across Whitworth Bros. to deliver solutions that create long-term value for both customer and company.

Success in this role will come from your ability to build relationships, develop trust, identify opportunities and deliver commercial results.

What You'll Be Doing

As Area Sales Manager, you will:

  • Manage and develop a portfolio of existing customers across the Northern region.
  • Build strong, sustainable relationships with key stakeholders and decision-makers.
  • Identify and secure new business opportunities that support profitable growth.
  • Deliver sales, volume, margin and profitability targets.
  • Develop account plans focused on long-term customer growth.
  • Build and maintain a strong new business pipeline.
  • Lead customer negotiations, including pricing and supply agreements.
  • Monitor market trends, customer activity and competitor developments.
  • Prepare and deliver customer proposals, quotations and presentations.
  • Work closely with teams across Customer Services, Technical, Production, Quality, Logistics and Finance.
  • Support new product opportunities and customer development projects.
  • Represent Whitworth Bros. at customer meetings, exhibitions and industry events.
  • Contribute to the wider commercial strategy of the business.
About You

You'll be a commercially minded sales professional who enjoys building relationships and delivering results.

You may currently be working as an:

  • Territory Manager
  • Business Development Manager
  • Key Account Manager
  • Account Manager

You'll bring:

  • Proven experience in sales, account management or business development.
  • Strong commercial awareness and negotiation skills.
  • A track record of growing customer accounts and delivering profitable sales growth.
  • Experience identifying and converting new business opportunities.
  • Excellent communication and relationship-building skills.
  • Confidence working with commercial data, pricing and margins.
  • Strong organisational and territory management skills.
  • A proactive, self-motivated approach.
  • Experience using CRM systems and Microsoft Office.
Experience We'd Love to See

Whilst not essential, we’d be particularly interested in candidates with experience in:

  • Bakery
  • Food manufacturing
  • FMCG
  • Manufacturing or B2B sales
What We Offer
  • Enhanced holiday entitlement
  • Company sick pay
  • Life assurance
  • Health Cash Plan
  • Family-friendly policies
  • EV/ULEV Car Scheme
  • Cycle to Work Scheme
  • Ongoing training and development opportunities
Why Whitworth Bros?

We believe our success is built on the quality of our people.

Our investment in world-class milling facilities is matched by our investment in developing talented individuals who share our commitment to quality, customer service and continuous improvement.

When you join Whitworth Bros., you’ll be joining a business with the stability of a long-established market leader, combined with the ambition and drive of a company focused firmly on future growth.

Our Values

At Whitworth Food Group, our values guide how we work, support one another, and deliver for our customers and communities:

Innovation - We are focused on using new technology and smarter ways of working to deliver customers the best value, healthy foods.

Excellence - We are obsessed about quality, efficiency, safety and service to deliver market leading solutions for our customers.

Ambition - We are determined to constantly improve all parts of our business to deliver long term growth.

Togetherness - We are always better working together as a team. We support each other, our customers, our suppliers and our communities to succeed.

Our employees demonstrate these values through their day-to-day work, behaviours and decision-making.

Interested?

If you're looking for a role where you can build meaningful customer relationships, influence commercial success and play an important part in the future growth of a leading UK manufacturer, we’d love to hear from you.

Whitworth Brothers Ltd. are an Equal Opportunities Employer

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