Area Sales Manager

ATA Recruitment; Southampton; On-site; GBP 50,000 - 60,000; Full time

Benefits offered by this job

Company Car

Car Allowance

25 Days Holiday

Bank Holidays

Pension Scheme

Health Insurance

Bonus Payments

Product & Technical Training

Long-Term Career Opportunities

Job summary

ATA Recruitment is looking for an Area Sales Manager to drive growth across the South of England, selling industrial filtration and extraction systems. You will manage key accounts, develop new business, and deliver bespoke project solutions through a consultative sales process.

Ideal candidates will have a proven B2B technical sales background, strong relationship-building skills, and experience managing complex projects from enquiry to order.

Qualifications

• Proven track record in B2B technical sales.
• Experience selling project-based or bespoke solutions.
• Strong commercial awareness.
• Comfortable conducting customer site visits.
• Excellent questioning and listening skills.
• Able to manage multiple opportunities simultaneously.
• Self-motivated and organised.
• A natural relationship builder with strong closing skills.

Responsibilities

• Manage and develop customer relationships across the South of England.
• Respond to and convert incoming project enquiries.
• Conduct customer meetings and site surveys.
• Develop technically appropriate filtration and extraction solutions.
• Prepare and present commercial proposals.
• Manage projects through the sales cycle from enquiry to order.
• Maintain an accurate sales pipeline and CRM records.
• Deliver territory sales and profitability targets.
• Identify new opportunities within existing and prospective accounts.
• Work closely with engineering and project delivery teams to ensure successful project handovers.
• Monitor market trends and competitor activity.

Skills

B2B sales

Consultative selling

Account management

Job description

Area Sales Manager

South of England £50,000 - £60,000 Basic + Company Car / £550 Monthly Car Allowance + Bonus OTE £72,000 + Benefits

Are you a consultative sales professional with experience selling technical solutions, capital equipment, engineered projects, or bespoke industrial systems?

This is an opportunity to join a highly successful and growing UK manufacturer and solutions provider specialising in industrial dust and fume extraction systems. The business has an established reputation for helping manufacturers create safer, cleaner and more efficient working environments through innovative filtration technology.

With strong financial backing, ambitious growth plans and a high volume of incoming enquiries, this role offers the opportunity to focus on high-quality sales opportunities while developing long-term customer relationships across the South of England.

The Company

Our client is a market-leading engineering business that designs, manufactures and installs industrial air filtration and extraction systems for customers across a wide range of industries.

Operating throughout the UK and internationally, they provide complete turnkey solutions covering design, equipment manufacture, installation and ongoing service support.

Their systems are used by customers operating in sectors including:

• Food & Beverage Manufacturing
• Pharmaceutical Production
• Chemical Processing
• General Manufacturing
• Building Materials
• Industrial Processing

The business continues to invest heavily in product development, people and infrastructure, creating an excellent platform for long-term career success.

The Opportunity

Covering the South of England, you will be responsible for managing a territory generating significant levels of inbound enquiry while also developing new business opportunities within key target sectors.

Approximately 80% of your activity will be focused on key accounts and incoming project enquiries, allowing you to spend your time understanding customer requirements, conducting site visits and developing tailored technical solutions.

This is not a catalogue sales role. Success comes from understanding customer processes, identifying challenges and delivering bespoke project-based solutions.

Typical project values range from £35,000 to £80,000, with sales cycles usually lasting between two weeks and three months.

Key Responsibilities

• Manage and develop customer relationships across the South of England.
• Respond to and convert incoming project enquiries.
• Conduct customer meetings and site surveys.
• Understand manufacturing processes and operational challenges.
• Develop technically appropriate filtration and extraction solutions.
• Prepare and present commercial proposals.
• Manage projects through the sales cycle from enquiry to order.
• Maintain an accurate sales pipeline and CRM records.
• Deliver territory sales and profitability targets.
• Identify new opportunities within existing and prospective accounts.
• Work closely with engineering and project delivery teams to ensure successful project handovers.
• Monitor market trends and competitor activity.

What We're Looking For

We welcome applications from candidates with experience selling:

• Capital equipment
• Engineered solutions
• Technical projects
• Industrial systems
• Mechanical equipment
• Process equipment
• Automation solutions
• Manufacturing technology
• Bespoke equipment
• Related B2B technical products

You do not need direct filtration, dust extraction or LEV experience to be considered.

More important is your ability to build relationships, understand customer requirements and manage a consultative sales process.

Ideal Background

• Proven track record in B2B technical sales.
• Experience selling project-based or bespoke solutions.
• Strong commercial awareness.
• Comfortable conducting customer site visits.
• Excellent questioning and listening skills.
• Able to manage multiple opportunities simultaneously.
• Self-motivated and organised.
• A natural relationship builder with strong closing skills.

Package

• £50,000 - £60,000 Basic Salary
• OTE £72,000
• Company Car or £550 per month Car Allowance
• 25 Days Holiday + Bank Holidays
• Additional Birthday Leave
• Pension Scheme
• Health Insurance
• Quarterly Bonus Payments
• Extensive Product & Technical Training
• Genuine Long-Term Career Opportunities

ATA is committed to creating a diverse workforce and is an equal opportunities employer. We welcome applications from all suitably qualified persons regardless of age, disability, gender, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, and sexual orientation