Analytics Senior Manager

Manchester Digital; Manchester; Hybrid; GBP 65,000 - 90,000; Full time

Benefits offered by this job

Hybrid working in Manchester

Career growth in analytics

Job summary

Fabric, a dedicated analytics agency in Manchester, is seeking an Analytics Manager to shape measurement strategies for a diverse client portfolio. You will lead technical GA4 delivery, configure tag tools, and work directly with client developers to implement robust dataLayer schemas.

You’ll own client relationships, collaborate with senior practitioners, and stay ahead of analytics trends in a hybrid Manchester setup.

Qualifications

• Minimum 3 years in analytics delivery with expert GA4 knowledge.
• Hands-on delivery of GA4, GTM, BigQuery and Looker Studio.
• Solid coding basics in JavaScript, JQuery, CSS, HTML.
• Client-facing with delivery-led mindset and strong relationship skills.

Responsibilities

• Audit and define measurement strategy for clients.
• Configure GA4 and complete audits for new business.
• Collaborate with client developers to implement dataLayer schemas.
• Configure GA4 through GTM and Tealium.
• Own client relationships and act as a true partner, not a supplier.
• Keep up with web analytics trends and innovations.

Skills

Google Analytics 4

Tag Manager

DataLayer

JavaScript

Looker Studio

BigQuery

Tools

Google Tag Manager

Tealium

Job description

As an Analytics Manager, you’ll be joining a new role in an established boutique agency as the 22nd team member, working directly with two of the most experienced practitioners of the Google Marketing Platform in the UK. This is a unique opportunity to help shape the future of our agency and deliver excellence for a diverse portfolio of clients.

Key Responsibilities

• Work with clients to create and define their approach to measurement
• Complete audits for new business meetings and then full configurations for GA4 for our clients
• Work directly with the client developers to help implement dataLayer schemas that you create
• Implement and configure GA4 through a variety of tag management systems including Google Tag Manager and Tealium
• Own and manage client relationships and operate as a partner to them vs a supplier
• Keep up to date with the latest industry trends, new developments and innovations within the web analytics and data space
• Line management responsibilities, working for key clients including Castore, Sweaty Betty and Card Factory

What We Are Looking For In You

• We want someone who is a self-starter, passionate, diligent and curious to power our clients’ businesses forward.
• Comfortable leading a small team to support you delivering for clients.
• Experience in technical delivery of Google Analytics 4, including typically a minimum of 3 years; operating at an expert level.
• Experience in the Analytics field; breadth of vision gained from extensive hands on technical implementation including using technology such as Google Tag Manager, GA4, BigQuery, Looker studio, DV360 and SA360.
• Demonstrated success in delivery of technical complicated projects into clients across a wide range of industries including knowledge of relevant coding languages including javascript, JQuery, CSS, Python or HTML.
• Be hungry to deliver excellence for our clients

Our culture

• Put clients first, curious, passionate and transparent
• Hybrid working (Tuesday, Wednesday and Thursday based in central Manchester office) but family feel, flexible and dedicated to constant improvements
• Fast past, exciting and a hunger to drive client performance
• We listen to our teams and embrace evolution

About Fabric

We are a dedicated analytics agency that specialise in helping our clients weave data into the heart of their business.

We focus on data collection, measurement, privacy and activation primarily using the Google Marketing Platform.

Data enablement is the practice of empowering your business to understand and harness the power of data and analytics.

The co-founders of Fabric built and scaled the largest reseller and service partner in the UK with over 150+ GA 360 licenses and £1billion+ annual spend through SA and DV 360 and now they’re looking to grow the agency in this way again whilst delivering outstanding value to clients.