Senior Analytics Lead - GA4 & Data Activation

Manchester Digital; Manchester; Hybrid; GBP 65,000 - 90,000; Full time

Benefits offered by this job

Hybrid working in Manchester

Career growth in analytics

Job summary

Fabric, a dedicated analytics agency in Manchester, is seeking an Analytics Manager to shape measurement strategies for a diverse client portfolio. You will lead technical GA4 delivery, configure tag tools, and work directly with client developers to implement robust dataLayer schemas.

You’ll own client relationships, collaborate with senior practitioners, and stay ahead of analytics trends in a hybrid Manchester setup.

Qualifications

• Minimum 3 years in analytics delivery with expert GA4 knowledge.
• Hands-on delivery of GA4, GTM, BigQuery and Looker Studio.
• Solid coding basics in JavaScript, JQuery, CSS, HTML.
• Client-facing with delivery-led mindset and strong relationship skills.

Responsibilities

• Audit and define measurement strategy for clients.
• Configure GA4 and complete audits for new business.
• Collaborate with client developers to implement dataLayer schemas.
• Configure GA4 through GTM and Tealium.
• Own client relationships and act as a true partner, not a supplier.
• Keep up with web analytics trends and innovations.

Skills

Google Analytics 4

Tag Manager

DataLayer

JavaScript

Looker Studio

BigQuery

Tools

Google Tag Manager

Tealium

Job description

Fabric, a dedicated analytics agency in Manchester, is seeking an Analytics Manager to shape measurement strategies for a diverse client portfolio. You will lead technical GA4 delivery, configure tag tools, and work directly with client developers to implement robust dataLayer schemas.

You’ll own client relationships, collaborate with senior practitioners, and stay ahead of analytics trends in a hybrid Manchester setup.