AI-Driven Marketing Officer: Campaigns & Content (Hybrid)

Bath; Bath; Hybrid; GBP 32,000 - 38,000; Full time

Benefits offered by this job

Annual leave

Pension schemes

Cycle to work

EV salary sacrifice

Gym discount

Postgraduate tuition discounts

LinkedIn Learning

Job summary

The University of Bath's School of Management is seeking a creative marketing professional to join the marketing team. You will help promote one of the UK's leading business schools, shaping campaigns and content for prospective students.

This is a full-time, fixed-term role based in Bath with hybrid working. You will work with external agencies, analyse campaigns, and contribute to AI-enabled marketing initiatives across digital channels.

Qualifications

• Significant marketing experience and strong communication methods.
• Ability to create engaging content for multiple audiences.
• Experience with digital marketing channels and analytics.

Responsibilities

• Plan and deliver integrated marketing campaigns.
• Create engaging content for campaigns and channels.
• Collaborate with external agencies on campaigns and materials.
• Analyse campaign performance and report insights.
• Support AI-enabled marketing initiatives and new digital approaches.

Skills

Marketing experience

Communication skills

Content creation

Digital marketing

Job description

The University of Bath's School of Management is seeking a creative marketing professional to join the marketing team. You will help promote one of the UK's leading business schools, shaping campaigns and content for prospective students.

This is a full-time, fixed-term role based in Bath with hybrid working. You will work with external agencies, analyse campaigns, and contribute to AI-enabled marketing initiatives across digital channels.