Ads Policy Lead - Remote (EMEA/UK)

reddit; Greater London; Remote; GBP 90,000 - 150,000; Full time

Job summary

Reddit is seeking an experienced Ads Policy Lead for Europe to drive policy research and development across the global advertising platform. This senior IC role reports to the Head of Ads Policy and collaborates with Legal, Sales, Operations, Product, and Trust & Safety Policy to tackle complex challenges and enable responsible business opportunities.

You’ll draft policies, assess risks, and deliver clear, balanced rulings on escalations, ensuring policies align with global regulatory

Qualifications

• 7+ years of experience in compliance, standards, or policy development and implementation, with significant experience in tech, digital platforms, advertising, Trust and Safety, or a related policy function
• Deep subject matter expertise in advertising or content policy on an international scale, with a proven track record of working with global teams and advising stakeholders across multiple jurisdictions
• Excellent written and verbal communication skills, with the ability to translate complex policy/regulatory matters into simple business terms
• Exceptional ability to synthesize complex, ambiguous problems into structured decision documents that clearly lay out risks, trade-offs, and proposed solutions.

Responsibilities

• Drive the development, drafting, and maintenance of strategic advertising policies across Reddit's ads products acting as subject matter expert in the EMEA region
• Draft risk assessments and strategic policy recommendations for senior cross-functional leaders and executive stakeholders, representing the Ads Policy perspective with clarity and confidence
• Act as a role model of Reddit's Company Values, assisting teammates and providing guidance as a senior peer leader
• Serve as the decision-maker on highly complex, grey-area ads policy escalations, delivering definitive, risk-balanced rulings on high-impact issues

Skills

Policy development

Advertising policy

Cross-functional collaboration

Communication skills

Independent policy ownership

Job description

Reddit is seeking an experienced Ads Policy Lead for Europe to drive policy research and development across the global advertising platform. This senior IC role reports to the Head of Ads Policy and collaborates with Legal, Sales, Operations, Product, and Trust & Safety Policy to tackle complex challenges and enable responsible business opportunities.

You’ll draft policies, assess risks, and deliver clear, balanced rulings on escalations, ensuring policies align with global regulatory