Ad Director: 1st‑Party Data Monetisation (Hybrid London)

Cedar Communications Ltd.

Greater London

Hybrid

GBP 90,000 - 130,000

Part time

14 days+

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Job summary

Cedar Communications Ltd. in London is seeking an Ad Director to lead and maximise revenue from Cedar’s digital sales inventory.

The role focuses on selling the 1st party data opportunity to British Airways customers via Meta platforms, and expanding the monetisation of BA's data across Cedar's digital portfolio. Reporting alongside the Digital Commercial Lead, you will drive the development of Cedar's digital sales strategy for 2026, recruit and motivate team members, and target brands to

Qualifications

  • Strong background in digital sales and monetising 1st party data.
  • Minimum 2 years of Ad Director experience with team motivation.
  • Experience in lead sourcing, cold calling, proposals, presentations and negotiation.
  • Ability to articulate Cedar's digital sales portfolio development.
  • Understanding of target brands and why they matter.

Responsibilities

  • Maximise personal sales of digital inventory and cross-sell Cedar's portfolio to drive revenue.
  • Source leads from your contacts and recommend agencies to target.
  • Define and implement Cedar's digital sales strategy for 2026 and beyond.

Skills

Digital sales
Monetising data
Lead sourcing
Cold calling
Proposal creation
Presentation
Negotiation
Team motivation
Strategy development
Brand targeting

Job description

Cedar Communications Ltd. in London is seeking an Ad Director to lead and maximise revenue from Cedar’s digital sales inventory.

The role focuses on selling the 1st party data opportunity to British Airways customers via Meta platforms, and expanding the monetisation of BA's data across Cedar's digital portfolio. Reporting alongside the Digital Commercial Lead, you will drive the development of Cedar's digital sales strategy for 2026, recruit and motivate team members, and target brands to

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