Acquisition Campaigns Specialist

Actionaid International; Chard Town; On-site; GBP 39,000 - 48,000; Full time

Job summary

ActionAid UK, based in Chard, is seeking an Acquisition Campaigns Specialist to plan, deliver and optimise digital fundraising campaigns as part of the Public Funding team. You will lead paid social activity to meet fundraising targets and ensure campaigns are on-brand and within budget.

The role requires deep knowledge of paid social platforms and experience in not-for-profit direct marketing, with flexibility to support emergency campaigns when required.

Qualifications

• In-depth understanding of paid social platforms.
• Experience in direct marketing or fundraising within not-for-profit contexts.

Responsibilities

• Deliver paid social acquisition campaigns aligned with the fundraising strategy.
• Set up and deliver campaigns on time, within budget and on brand.
• Monitor and report campaign results using a range of metrics and KPIs.
• Manage and run emergency fundraising campaigns, including out-of-hours cover when needed.

Skills

Paid social

Direct marketing

Fundraising context

Job description

Role Title: Acquisition Campaigns Specialist
Salary: £43,260
Location: Chard
Tenure: Fixed Term (12 months) - Full Time

ActionAid UK is a member of the ActionAid Federation, an international charity that works with women and girls living in poverty. We work with our partners and dedicated staff in 43 countries to end violence and fight poverty so that all women, everywhere, can create the future they want

Are you a keen advocate of women and girls’ rights in emergencies?

Are you ready to take the lead in delivering an exceptional supporter experience and shaping the way people engage with one of the UK’s most impactful international charities?

Then we'd love to hear from you!

ActionAid UK is recruiting for an Acquisition Campaigns Specialist to join our Public Funding team, to plan, deliver and maximise results on digital marketing campaigns, to meet our fundraising targets and organisational objectives.

You will be responsible for delivering paid social acquisition campaigns aligned with the fundraising strategy. This will involve you setting up and delivering campaigns on time, within budget and ensuring that they are integrated and on brand.

You will be required to work collaboratively with various teams and departments across ActionAid on integrated appeals, to ensure that acquisition activity is effectively aligned with key external moments.

A key part of this role will be to monitor and report on campaign results, using a range of metrics and KPIs. You will report your findings in various ways, including tracking results and reviewing presentations for key stakeholders.

You will be responsible for managing and running emergency fundraising campaigns as and when needed - this includes providing out of hours cover when necessary.

It is essential that all applicants have in-depth understanding of paid social platforms and experience of working within a direct marketing or fundraising context, ideally within a not-for-profit organisation.

If you have this skill set, along with a passion to work with an organisation committed to changing the lives of women and girls living in poverty for good, then we look forward to receiving your application.

At ActionAid UK, you'll be part of a global movement working to achieve a world free from poverty, injustice and gender inequality. Every day, our staff work alongside women and girls around the world to challenge the systems and structures that perpetuate discrimination and violence.

Our mission is to work with women and girls to create a more just, equitable and sustainable future.

To do that, we need the best, most talented, committed people. Looking for a fulfilling new job? Then come and join us.

Additional information

Diversity, equality, inclusion and belonging:

Diversity, inclusion and belonging are key to our organisational culture. We are on a journey to become not only an anti-racist organisation but one that proudly celebrates the diversity of all applicants and employees. We look forward to you bringing your full self to work, proudly sharing your unique perspective and helping us to shape our combined future. We especially welcome applications from those from under-represented/marginalised communities.

AAUK is a Disability Confident Committed organisation and as such any candidate that declares a disability will be shortlisted for interview if they meet the essential criteria for the role.

Referencing and safeguarding:

All offers of employment will be subject to satisfactory references and appropriate screening checks, which can include safeguarding, criminal records and terrorism finance checks. By submitting an application the job applicant confirms their understanding of these recruitment procedures.

ActionAid UK is committed to preventing any form of sexual harassment, exploitation, and abuse (including child abuse and adult at-risk abuse) and responding robustly when these harms take place. We expect all ActionAid UK staff and ActionAid UK representatives to share this commitment. We will not tolerate our staff or other representatives carrying out any form of sexual harassment, exploitation or abuse towards anyone we come into contact with through our work.

Working practices:

ActionAid is committed to supporting flexible working. If you would like to discuss flexible working options, including the possibility of a job share for this role, there will be space to do so during the interview process.

Recruitment processes:

Please note that ActionAid UK may review, shortlist and interview candidates prior to the closing date so we encourage all candidates to apply as soon as possible. If we receive a very high response, we may close the vacancy early and will not accept further submissions.

Job Description

Equality, diversity and inclusion at ActionAid

ActionAid UK is absolutely committed to providing equal and inclusive opportunities for everyone regardless of their background.

We value diversity and lived experience, and acknowledge the underrepresentation of people from certain backgrounds, both within our organisation and across the sector.

We particularly encourage applications from Black, Asian and minority ethnic people; people with disabilities; people from the LGBTQIA+ community; and for senior positions, applications from women.

We strive to provide an inclusive and supportive working environment where all employees and volunteers feel respected and supported in fulfilling their potential.

If you have any questions or concerns about applying for a role at ActionAid, please contact us.

Gender pay gap at ActionAid UK

The UK Government legislates that any organisation with over 250 employees needed to publish their gender pay gap.

Even though ActionAid UK has fewer than 250 employees, as an organisation that champions the rights of women and girls we felt that it was important to publish our data. Download our gender pay gap report

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ActionAid's privacy and data protection policy explains how we collect, manage and protect your personal information and keep your data securely - including how we use information about you, if you apply for a job.