Account Executive — EMEA (5525841)

Referment; Greater London; Vor Ort; GBP 65.000 - 100.000; Vollzeit

Zusammenfassung

Referment, an AI-powered B2B marketing technology company, seeks an Account Executive to own mid-market and enterprise opportunities from qualification through close. You will build relationships across complex accounts, deliver tailored content, and work closely with a paired Business Development Representative.

You will expand pipeline with marketing, feed customer insights back to Product and Engineering, and help shape an evolving enterprise sales motion in an early-stage environment.

Qualifikationen

• Previous experience in B2B software sales with a complete sales cycle.
• Confidence learning a technical product and explaining its value to customers.
• Strong verbal, written and presentation skills.
• Ability to build rapport, nurture stakeholders and navigate ambiguous deals.
• Comfort working autonomously in a startup or fast-moving business.
• Product-minded, with ability to represent customer needs internally.

Aufgaben

• Own the full sales cycle for mid-market and enterprise opportunities, from qualification to contract.
• Develop strong product knowledge and deliver credible demonstrations to commercial stakeholders.
• Build multi-threaded relationships and use personalised account activity to maintain momentum after the demo.
• Partner with a Business Development Representative to create pipeline, coordinate account plans and close business.
• Work with Marketing on target-customer expansion and share market feedback with Product and Engineering.
• Help improve the sales playbook in an early-stage environment where processes are still being built.

Kenntnisse

B2B sales

Account management

Communication

Presentation

Tools

CRM

Jobbeschreibung

Referment is working with an AI-powered B2B marketing technology company whose platform supports personalised advertising, web experiences and sales activation for account-based programmes.

This Account Executive will own mid-market and enterprise opportunities from qualification through close. The sales motion goes beyond discovery and product demonstration: you will build relationships across complex accounts, use tailored content and account-based activity to progress deals, and work closely with a paired Business Development Representative. You will also feed customer insight back into Product and Engineering.

The Role

• Own the full sales cycle for mid-market and enterprise opportunities, from qualification to contract.
• Develop strong product knowledge and deliver credible demonstrations to commercial stakeholders.
• Build multi-threaded relationships and use personalised account activity to maintain momentum after the demo.
• Partner with a Business Development Representative to create pipeline, coordinate account plans and close business.
• Work with Marketing on target-customer expansion and share market feedback with Product and Engineering.
• Help improve the sales playbook in an early-stage environment where processes are still being built.

What We’re Looking For

• Previous experience in B2B software sales, with evidence of managing a complete sales cycle.
• Confidence learning a technical product and explaining its commercial value.
• Strong verbal, written and presentation skills.
• An ability to build rapport, nurture stakeholder relationships and navigate ambiguous deal environments.
• Comfort working with autonomy in a startup or similarly fast-moving business.
• A product-centred approach and willingness to represent customer needs internally.

Experience selling marketing technology, account-based marketing or sales software to mid-market and enterprise teams would be useful. Candidates from adjacent B2B SaaS categories with comparable multi-stakeholder sales cycles could also fit.

This could suit an Account Executive ready to take broader ownership of strategic deals and help shape a developing enterprise sales motion.