Account Director (Sales)

72Point; Greater London; Hybrid; GBP 55,000 - 65,000; Full time

Job summary

An established industry player is seeking a dynamic Account Director to drive revenue growth. This role involves developing business with PR, advertising, and marketing agencies, focusing on proactive outreach and client management. As a key player in a vibrant and energetic environment, you will be responsible for securing new business and managing existing accounts. This is a fantastic opportunity for a results-driven individual to thrive in a fast-paced setting, contributing to the company's success while enjoying a range of benefits, including hybrid working and generous holiday entitlement.

Benefits

Cycle to Work Scheme

EV Car Scheme

Health Cash Plan

Employee Assistance Programme

GP Anytime

Holiday Entitlement: 25 days (+ Bank Holidays)

Enhanced Maternity Pay

Life Assurance

Enhanced Paternity Pay – 4 weeks full pay

Contribution towards homeworking equipment

Qualifications

• Strong experience in new business development within the market research sector.
• Proven success in sales roles, achieving and exceeding revenue targets.

Responsibilities

• Manage the entire sales cycle from prospecting to closing deals.
• Identify and pursue new opportunities across industries.

Skills

New Business Development

Sales Skills

Communication Skills

Negotiation Skills

Relationship Building

Strategic Mindset

Job description

72Point Farringdon, England, United Kingdom

Salary: £55,000-£65,000 DOE with an OTE bonus of £36,000

About 72Point Group:

At 72Point, we are a multi-service content agency with a distinct advantage—our unrivalled journalist relationships and deep media know-how. We develop creative and strategic campaigns that consistently generate mass media coverage.

72Point Group is made up of a number of brands delivering integrated content services:

• 72Point: With a strong heritage in news generation, 72Point is dedicated not only to serving our clients with high-quality campaigns but also to supplying the media with captivating content that engages audiences.
• 72PointPLAY: The PR arm of our business, 72PointPLAY, excels at crafting and launching epic campaigns that resonate across news, lifestyle, broadcast, and social media.
• OnePoll: A leading international market research agency, OnePoll specializes in powering PR and media communications through data-led conversations and consumer insight solutions.
• Oath: Oath delivers honest design for honest brands, providing visual assets and engaging designs.
• PinPep: PinPep maximizes media coverage for PR campaigns with high-quality photography, videography, animation, and design services.

The Role

We are looking for an Account Director to grow the team further. The role will involve developing business directly from agencies, either from scratch or from those we already work with on a spot basis.

As Account Director, you will play a key role in driving 72Point’s revenue growth, focusing on identifying and securing opportunities with PR, advertising, marketing, creative, and media agencies. The responsibility of this role is securing new business through proactive outreach and growing revenue within key existing accounts. Reporting to the Commercial Director, this hands-on position is ideal for a results-driven individual who thrives in a fast-paced, autonomous environment.

Key Responsibilities:

1. Ownership: Take accountability for revenue targets, proactively managing the entire sales cycle from prospecting to pitches and closing deals.
2. Proactive Prospecting: Continuously identify and pursue new opportunities across industries, staying ahead of market trends and client demands.
3. Client Services: Proactively manage a portfolio of clients, driving revenue growth through upselling, cross-selling, and securing repeat business.
4. Market Expertise: Leverage your industry knowledge and existing contacts to position 72Point as a trusted partner.
5. Professional Representation: Act as a proud ambassador for 72Point at client meetings, pitches, and industry events.
6. Collaboration/Management: Work closely with the Commercial Director to manage the 72Point team to align on strategy and integrate services.
7. Pipeline Management: Maintain a robust sales pipeline, accurately forecasting revenue and ensuring consistent progress toward targets.

Key Attributes:

1. Proactive: A self-starter with a forward-thinking approach to sales.
2. Positive: Resilient and solutions-focused.
3. Proud: Confident in your abilities and motivated by delivering exceptional results.
4. Professional: A commitment to the highest standards of excellence and integrity.

Key Skills and Experience:

1. Strong experience in new business development within the market research sector.
2. Proven success in sales roles, achieving and exceeding revenue targets.
3. Exceptional communication, negotiation, and relationship-building skills.
4. Strategic mindset with the ability to identify and capitalize on new business opportunities.
5. Highly motivated and comfortable working independently and as part of a team.

Culture

We are in an exciting time in our company’s history as the worlds of PR, advertising, and marketing converge. Our offices are positive, vibrant, and energetic, full of creatively brilliant people.

We want this person to add to our culture and bring in a professional, structured, media sales outlook to the softer world of PR.

Benefits:

• Cycle to Work Scheme
• EV Car Scheme
• Health Cash Plan
• Employee Assistance Programme
• GP Anytime
• Holiday Entitlement: 25 days (+ Bank Holidays)
• Hybrid Working
• Enhanced Maternity Pay
• Life Assurance
• Enhanced Paternity Pay – 4 weeks full pay
• Contribution towards homeworking equipment
• Company-wide Summer Event and Christmas Party
• Paid Bereavement / Compassionate Leave
• Railcard reimbursement for regular travellers
• Sick Pay
• Your birthday off