ABM & GTM Strategy Consultant

N.Rich; United Kingdom; Remote; GBP 50,000 - 70,000; Part time

Job summary

Join a leading European ABM platform as a Career Consultant, where you will shape GTM strategies and guide customers through ABM transformation. Enjoy a remote-first culture that values flexibility and work-life balance, while making a significant impact in the B2B marketing space.

Benefits

Flexible remote working environment

Work-life balance

Qualifications

• 5+ years in B2B marketing, GTM strategy, or ABM consulting.
• Strong grasp of segmentation, buyer journeys, funnel models.
• Fluency in MarTech tools like HubSpot and Salesforce.

Responsibilities

• Serve as a fractional ABM strategist for strategic customers.
• Lead onboarding sessions on ABM and GTM frameworks.
• Support internal GTM innovation and build consulting toolkits.

Skills

B2B marketing

GTM strategy

ABM consulting

Segmentation

Buyer journeys

Sales alignment

Education

5+ years in B2B marketing

Tools

HubSpot

Salesforce

Demandbase

RollWorks

6sense

Job description

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Career Consultant @ N.Rich | Strategic Hiring, Interviewing, Onboarding

Why This Role Exists

If you’re a seasoned B2B marketer or strategist who loves variety, autonomy, and solving real growth challenges—but is tired of agency churn or in-house silos—this might be your dream role.

We’re not looking for a campaign operator. We’re looking for someone who can shape a company’s GTM from the inside, influence CROs and CMOs, and guide customers through real ABM transformation—not just lead-gen tweaks.

You’ll be embedded in our Customer Function, partnering with CS, Sales and Product teams to turn complex buying committees into closed revenue. You’ll bring the “agency brain” with the scale and resources of a product company behind you.

What You’ll Do

• Serve as a fractional ABM strategist for our most strategic customers—building GTM frameworks, advising on campaign structure, and guiding outbound alignment
• Lead onboarding sessions that cover not just how to use the platform—but why ABM works, and how to mature their GTM motion over time
• Help mid-market and upmarket customers evolve from “lead gen” to “revenue programs” with real playbooks, segmentation models, and sales alignment
• Co-develop campaign architecture with CS and product support—ensuring data, segments, and intent models are actionable
• Support internal GTM innovation—bringing agency-level insights into CS, Product, and Marketing
• Build internal maturity benchmarks and toolkits to scale consulting across accounts
• Partner with Sales to scope strategic onboarding and paid consulting engagements
• Join select sales cycles to assess readiness and position consulting as value-add and help with designing proof of value process for strategic accounts

What You Bring

• 5+ years in B2B marketing, GTM strategy, or ABM consulting—ideally with agency or multi-client experience
• A strong grasp of segmentation, buyer journeys, funnel models, and how sales and marketing should actually work together
• Fluency in MarTech tools (e.g. HubSpot, Salesforce, Demandbase, RollWorks, 6sense, etc.)
• Experience working across industries or ICPs—you love adapting strategy to different customer types
• Comfort advising CMOs, CROs, and senior marketers with confidence
• Bonus: familiarity with paid media strategy, outbound sales motions, or RevOps structures

Why This Role Matters

This hire is foundational to how we scale. You’ll shape the strategy layer of our Customer Function and help prove that consulting = value = expansion. We don’t want to be a vendor. We want to be our clients’ favorite partner.

Remote-first: We believe that talent knows no borders and can be found in every corner of the globe. Flexibility is at the heart of who we are—remote work isn’t just something we do, it’s part of our DNA. We care about the work-life balance and flexible schedules needed to manage both personal and professional responsibilities.

Future-proof: We know that to thrive in a fast-changing world, our culture must be bold, innovative, and resilient. We embrace a fearless, forward-thinking approach to problem-solving. Take risks, experiment, and push the limits of what’s possible to shape the future of our industry.

️Humble and Ambitious: We pride ourselves on being a blend of both that drives everything we do. While we set ambitious goals that keep us motivated and energized, we know that big goals alone don’t guarantee success. It’s not just about where we want to go, but how we get there. And the key to that "how" is our people and our culture.

We offer a flexible remote working environment that helps us to keep the work-life balance.

You’ll be joining a leading European ABM platform and will be playing an important role in moving the ABM industry forward.

We prefer a contracting model of collaboration.

Ready to dive into the exciting world of ABM and make a real impact? Join us!

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Contract

Job function

• Job function

  Consulting, Marketing, and Customer Service

• Industries

  Software Development

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