Web Analytics Tracking Intern – GTM/GA4, Paris

Back Market; Paris; Presencial; EUR 10.000 - 15.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Hybrid work environment

Mentorship programs

Accessibility policy training

Descripción de la vacante

Back Market is seeking a Data & Measurement intern to join the team in Paris for a 6-month, full-time program starting January 2027. You will help implement and audit tracking across markets, ensuring privacy and data quality while collaborating with Marketing, Product and Data teams.

The role requires a final-year Master’s in engineering, business, data or digital marketing, fluency in French and English, and an interest in web analytics, GTM/GA4, and BigQuery. Location: Paris, France.

Formación

• Final year of a Master's degree in engineering, business, data or digital marketing (or equivalent).
• First experience or strong interest in web analytics and tag management (GTM, GA4 or similar).
• Understands JavaScript and can read, debug and write simple scripts; comfortable with HTML and browser developer tools.
• Know SQL, or want to get hands-on with BigQuery.
• Care about data quality and details, and enjoy investigating why a number looks wrong.
• Interest in privacy and consent topics (GDPR, cookies, CMPs).
• Communicate clearly and are comfortable working with developers, marketers and analysts.
• Fluent in French and English (both are mandatory).

Responsabilidades

• Implement and maintain tags, triggers and variables in Google Tag Manager containers (web and server-side) for analytics and advertising platforms such as Google Ads and Meta.
• Specify and QA dataLayer events with developers, and ensure new features ship with the right tracking.
• Run tracking audits across markets; detect broken events, investigate data discrepancies, and follow fixes through to production.
• Contribute to tracking monitoring by building checks and alerts on data quality in BigQuery.
• Make sure tracking respects user consent choices and privacy regulations with consent management platforms.
• Keep our tracking plan and documentation up to date for all teams.
• Answer tracking questions from Marketing, Product and Data teams to help them trust the numbers.

Conocimientos

Web analytics

Tag management

JavaScript

SQL

Data quality

Privacy compliance

French-English

Educación

Master's degree (engineering/business/data/marketing)

Herramientas

Google Tag Manager

GA4

BigQuery

Descripción del empleo

Back Market is seeking a Data & Measurement intern to join the team in Paris for a 6-month, full-time program starting January 2027. You will help implement and audit tracking across markets, ensuring privacy and data quality while collaborating with Marketing, Product and Data teams.

The role requires a final-year Master’s in engineering, business, data or digital marketing, fluency in French and English, and an interest in web analytics, GTM/GA4, and BigQuery. Location: Paris, France.