Visual Merchandising - Designer

ESTÉE LAUDER Companies; Paris; Sur place; EUR 40 000 - 60 000; Plein temps

Résumé du poste

Une entreprise innovante recherche un designer graphique créatif et méthodique pour rejoindre son équipe dynamique. Dans ce rôle, vous serez responsable de la conception de matériel de lancement et de merchandising pour les marchés EMEA, en adaptant des designs globaux aux besoins régionaux. Vous collaborerez étroitement avec les équipes de design et de marketing pour créer des solutions graphiques percutantes qui reflètent l'identité de la marque. Si vous êtes passionné par le design et que vous souhaitez travailler dans un environnement stimulant et rapide, cette opportunité est faite pour vous.

Qualifications

• Expérience en design graphique et merchandising visuel.
• Maîtrise des outils Adobe et des techniques de production graphique.

Responsabilités

• Concevoir et exécuter des solutions graphiques pour le merchandising.
• Collaborer avec les équipes de design et de marketing pour assurer la cohérence des projets.

Connaissances

Créativité

Communication écrite et orale

Compétences en design graphique

Organisation et attention aux détails

Capacité à travailler sous pression

Autonomie et prise de décision

Formation

Diplôme en design graphique ou domaine connexe

Outils

Adobe Creative Suite

Sketchup

3ds Max

Microsoft Office

Description du poste

• Design launch & event merchandising material for EMEA markets, adapting global designs & layouts to regional size-specific and locally relevant application and in accordance with the EMEA marketing calendar, retail environment, and budgets. Projects elements include windows, podium, in-store collateral, shelf and counter displays for Perfumeries, Department Stores, Free-standing stores, and malls. You will present your ideas internally via concept sketches, cardboard comps, 2D and 3D renderings.
• Design custom graphic or trade merchandising solutions for specific market requests, using regional and global approved guidelines. Proposes graphic solutions in accordance with the Brand guidelines and local constraints within deadlines.
• Illustrate launch guidelines books for EMEA affiliates for each launch.
• Issue design standards to affiliate teams for projects or graphics produced by local vendors. Issues Graphic Execution files for Permanent, launch and events regional activities.
• Design, adapt & execute graphics and merchandising of counters drawn by Store Design, in accordance with directions set by the Global Creative team in New York, taking into account the EMEA requirements (languages, dimensions...) and retail environments (perfumeries, department stores, free-standing stores).
• Collaborate with Store Design team to assure successful integration of display and collateral elements into each project.
• Build and maintain product drawing database.
• Create and update planograms according to the Brands’ Global / Regional marketing plans.
• Oversee Global / Regional launch POSM production with IP & Technical Development Department.
• Identify and suggest areas of improvements to increase visibility and brand presence at POS.
• Survey Competition and analyze SD / VM competitive advantages.
• Work closely and complementarily with VM Manager. Build and nurture close relationships with Global & Affiliates, SD teams, Engineering, IP Department, and Project Management Department.
• Ensure Constant optimization of work tools, processes, and communication.

Establish a list of preferred and reliable freelance consultants to ensure workload smoothness.

Qualifications

• Creative and methodical, able to express the DNA of a brand through visual displays, graphic layouts, and event set-ups.
• Completely proficient with Adobe creative suite, 3D rendering (Sketchup is OK), Acrobat, Microsoft Office.
• Produces 3D illustrations, plans, and 2D graphics to answer all VM regional needs: permanent merchandising elements, launch items and guidelines, in-store artwork, and graphics.
• Good written and oral communication skills.
• Work experience in Graphic / POSM Design and Launch Visual Merchandising field.
• Practical knowledge of Graphic printing, POSM & Scenography production / execution methods.
• Knowledge of the regional and local Points of Sales specifics (FSS, Department stores, Perfumeries).
• Collaborative, positive, enthusiastic, and engaged.
• Proactive, organized, and detail-oriented.
• Ability to work in a fast-paced, ever-changing environment under tight deadlines, handle multiple tasks and varied personalities.
• Decision-making and self-reliance.
• PC / MAC software: Adobe suite, InDesign, Microsoft Office, Sketchup, 3ds Max, …