Vice President Marketing

Jus Mundi; Paris; Hybride; EUR 180 000 - 230 000; Plein temps

Avantages offerts par ce poste

Hybrid work

5 weeks vacation

Private health insurance

Restaurant vouchers

JM Fest summits

ClassPass membership

Global remote work

Relocation assistance

Résumé du poste

Jus Mundi, a Paris-based legaltech, is seeking a VP of Marketing to lead and scale our global Marketing organization. You will shape the strategy, align with Revenue, and drive a data-driven pipeline across US, Europe and Asia.

The role demands strategic leadership, hands-on execution, and deep B2B SaaS growth expertise. You will evolve marketing into a revenue-generating function and partner with RevOps to connect campaigns to revenue.

Qualifications

• Proven track record transforming a B2B SaaS marketing function into a pipeline-generating engine.
• Deep expertise in funnel design, attribution, CAC tracking and channel performance.
• Strong command of paid acquisition, SEO, content marketing, lifecycle/CRM marketing and ABM.
• Experience with enterprise and mid-market GTM motions and long, complex sales cycles.
• Ability to define ICP and segmentation frameworks and translate products into ROI-driven messaging.

Responsabilités

• Define and operationalize ICP and segmentation strategy across regions and verticals.
• Design and optimize lead management and conversion systems (nurturing, scoring, handoff, lifecycle).
• Turn brand, content and product marketing into core demand drivers and conversions.
• Establish end-to-end funnel visibility and accountability from traffic to revenue.
• Build a cross-functional revenue operating model with Sales and RevOps and shared KPIs.
• Assess, upgrade and grow the team with specialized, high-performance roles.

Connaissances

B2B SaaS marketing

Funnel design

Paid acquisition

CRM & lifecycle

ABM

GTM strategy

Team leadership

International experience

Growth mindset

Outils

LinkedIn Ads

Google Ads

SEO

CRM platforms

Marketing automation

Description du poste

What Makes Jus Mundi the Place to Be

Founded in 2019 and recognized as a mission-led company, Jus Mundi is pioneering legal technology to power global justice through artificial intelligence.

Headquartered in Paris, with additional offices in New York, London, and Singapore, Jus Mundi serves over 150,000 users, including top law firms, multinational corporations, government bodies, and academic institutions in more than 90 countries. By combining legal expertise with cutting-edge AI technology, we provide global legal intelligence, data-driven arbitration professional selection, and business development services.

• Our Values: With core values asListen (Solve for the Legal Community), Iterate (Start Sharp, Stop Smart), Commit (Step In, Own the Outcome), Belong (Build together through diversity), Uphold (Aim for Justice with Integrity), we cultivate a dynamic environment that encourages collaboration, innovation, and continuous growth.
• Legal Is the Next Frontier for GenAI: Legal is one of the top industries ready to be transformed by GenAI. At Jus Mundi, we’re building transformative AI where it has the power to make the most impact.
• Proven Product Market Fit: Jus Mundi has secured product-market fit in global markets since launch, partnering with top-tier law firms, government bodies, and major corporations, including: Freshfields, Quinn Emanuel, Wong Partnership, Total Energies, Canada, UK, and Japan.
• Strategic Investment: In 2024, we raised over $20 million in Series B funding from prominent strategic international investors, including Acton Capital, True Global Ventures, C4 Ventures, and FJ Labs, fueling our growth and innovation.
• Legal Meets Tech: Our engineers and former lawyers collaborate closely with large language models (LLMs) to pioneer the future of generative AI and reshape professional services.
• Exceptional Team: Work with talented professionals from industry leaders, including engineers, legal experts, and AI specialists from companies like Google and Amazon who are pushing the boundaries of legal tech.

About the Role

We’re looking for Jus Mundi’s VP of Marketing to lead and scale our global Marketing organization.

Reporting directly to the CEO, you will drive Jus Mundi’s global marketing strategy and transform Marketing into a fully integrated, revenue-driving function aligned with the company’s international growth ambitions.

You will work in close partnership with the Revenue leader to align demand generation, pipeline growth, conversion and revenue objectives across the full funnel.

The ideal candidate combines strategic leadership, strong execution capabilities, and deep expertise in B2B SaaS growth and international go-to-market strategies. Experience operating across the US and European markets in complex B2B environments is essential; exposure to Asia, LegalTech, and AI is a strong plus

Own Jus Mundi's global marketing strategy and build a predictable, data-driven engine that generates, converts and nurtures pipeline into revenue.

Today, Marketing has strong foundations in brand, content, product marketing and events. Your job is to evolve it into a high-performing growth organization with clear ownership of pipeline and measurable impact on revenue. You will also lead a major positioning shift: from a specialized Legal AI serving a few legal practices, to a multi-specialized Legal AI leading the AI revolution across legal domains.

You will lead the entire Marketing department and partner closely with the Revenue Leader and RevOps to build one shared, fully integrated funnel, from campaign to closed revenue.

To support these objectives, you will:

• Define and operationalize our ICP and segmentation strategy across regions, customer types and legal verticals
• Design and optimize lead management and conversion systems: nurturing, scoring, handoff, lifecycle
• Turn brand, content and product marketing into core drivers of demand and conversion
• Establish end-to-end funnel visibility and accountability, from traffic to opportunity to revenue
• Build a cross-functional revenue operating model with Sales and RevOps: shared KPIs, single source of truth, pipeline reviews
• Assess, upgrade and grow the team, from generalist execution to specialized, high-performance operators

Preferred Experience and Skills

• Proven track record transforming a B2B SaaS marketing function into a pipeline-generating engine, with direct ownership of pipeline and/or revenue targets (not just leads or brand metrics)
• Deep expertise in funnel design and optimization (lead → MQL → SQL → opportunity → revenue), attribution models, CAC tracking and channel-level performance
• Strong command of paid acquisition (LinkedIn, Google, retargeting), SEO and conversion-focused content, lifecycle/CRM marketing and automation, and ABM
• Experience with enterprise and mid-market GTM motions, including long and complex sales cycles
• Experience defining ICP and segmentation frameworks, and translating complex products into clear, ROI-driven messaging per segment and persona
• Solid product marketing background: positioning, messaging and go-to-market for complex products
• International experience across the US, Europe and Asia, with the ability to adapt GTM and demand generation to regional dynamics
• Experience assessing, hiring and coaching teams, including growth, performance, lifecycle and ops profiles
• LegalTech experience or strong familiarity with the legal market is a strong advantage

Mindset

data-driven and performance-oriented, hands-on from strategy to execution, comfortable with ambiguity and scaling environments, ready to challenge the status quo and reset expectations on what marketing should deliver, in tight partnership with Sales and RevOps.

We’re proud of our multicultural team representing 37 nationalities! To ensure smooth communication, please apply in English (CV + Application Form).

• Screening Call with Laurine, Talent Acquisition (45 min)
• Interview with Jean-Rémi, CEO & Hiring Manager (45 min)
• Interview with Barnabé, VP of Strategy + Alexandre, VP Legal, Institutional & Legal Affairs (1h)
• Interview with Stéphane, VP of Product + Sneha, Head of Marketing (1h)
• Business Case presentation & discussion (2h)
• Culture & Values interview + Meet the Team, at the office (2h)

Please note that, due to the nature of the sector we operate in, the final steps of our recruitment process include reference calls and a background check.

Need More Reasons to Join Us?

• Enjoy a hybrid working organization that combines remote and on-site work (2 days).
• Get 5 weeks of vacation each year, and take them whenever it suits you.
• Receive 100% coverage of private health insurance for yourself and your children.
• Enjoy 60% company-funded restaurant vouchers for your weekday meals (Swile).
• Participate in company-wide summits called JM Fest to connect and inspire.
• Stay active with a co-financed ClassPass membership by accessing a variety of fitness and wellness activities.
• Enjoy the flexibility to work from anywhere across the globe for up to 8 weeks per year.
• Receive relocation assistance to help ease your transition to France.
• Last but not least: Experience a commitment to building a warm, inclusive, and diverse environment.

At Jus Mundi, we believe that diversity, equity, and inclusion are key to our success. Confidence can sometimes hold us back from applying for a job, but we’ll let you in on a secret: there’s no such thing as a ‘perfect’ candidate. We celebrate diverse backgrounds, experiences, and identities, and we encourage you to apply regardless of how you identify. Whether you’re early in your career or a seasoned professional, your unique perspective and skills are what matter most. Join us in building a workplace where everyone feels valued, empowered, and excited to contribute their best work every day.