User Acquisition (Portugal) F/M

Betclic Group; Bordeaux; Sur place; EUR 35 000 - 50 000; Plein temps

Résumé du poste

Betclic Group, leader européen des paris sportifs, recherche un User Acquisition Executive basé à Bordeaux. Le candidat aura pour missions d'optimiser des campagnes d'acquisition payante sur différentes plateformes. Un environnement dynamique et international, avec des opportunités d'innovation et développement personnel, vous attend.

Prestations

25 jours de congés payés et 10 RTT

Carte Ticket Restaurant (créditée 11€ par jour)

Couverture santé à 100% pour vous et vos enfants

Remboursement de 50% des frais de transport

Modèle de travail hybride

Accès à un catalogue de formation

Espaces de bureau extraordinaires

Événements internes

Cours de sports sur place

Qualifications

• 1 à 2 ans d'expérience en marketing digital ou promotion d'applications.
• Expérience en gestion de campagnes payantes sur Meta.
• Fluency in English; Portuguese proficiency is a plus.

Responsabilités

• Gérer des campagnes d'acquisition payante sur des plateformes clés.
• Développer des stratégies d'acquisition pour le marché portugais.
• Suivre et analyser les KPI des campagnes.

Connaissances

Analyse

Marketing digital

Acquisition utilisateur

Description du poste

WE ARE BETCLIC

Betclic, European leader in sports betting, is much more than just an online gaming site! Also offering Poker, Horse Racing, and Casino games across various countries and continents, it is an inspiring and forward-thinking company: every day brings new challenges in a modern and dynamic environment. As an influential player in the tech industry, with strong and sustained growth over the years, we believe in innovation through diversity and inclusion and encourage everyone to reach their full potential. With our multicultural team, we provide an optimal, safe and responsible gaming experience, powered by cutting-edge technology.

WHY JOIN US?

At Betclic, success comes from passionate and committed teams. Here’s why you’ll love working with us:

An international and creative environment where every project is an opportunity to innovate

Hypergrowth that brings new challenges and development opportunities every day

A healthy work-life balance: flexible remote work and workplace well-being are essential pillars for us

A unique and friendly atmosphere, with 1,300 employees across 5 countries and our headquarters in Bordeaux

Are you passionate about sports and tech? Join us and help shape the future of online gaming!

ENTER THE GAME

As a User Acquisition Executive, you will join the User Acquisition team, made up of passionate marketers, whose role is to implement and optimize acquisition strategies across various paid media platforms to fuel Betclic’s growth.

YOUR ROLE WITHIN BETCLIC

In this role, your main missions will be:

Campaign Execution & Optimization

• Manage paid user acquisition campaigns across key platforms (Google, Meta, Programmatic, etc.)
• Handle and optimize Search campaigns (SEA & Apple Search Ads)
• Monitor budget allocation and performance, adjusting strategy to maximize ROI

Market-Specific Growth Strategies

• Develop acquisition strategies tailored to the Portuguese market
• Explore and test new channels and creative formats
• Stay up to date with market trends and local regulations
• Data-Driven Decision Making
• Track and analyze campaign KPIs (ROI, CPA, conversion rate, etc.)
• Provide actionable insights through A/B testing and performance reports

Collaboration with Teams

• Work with local marketing and business teams to ensure alignment
• Coordinate with global strategy and local execution
• Collaborate with designers to create high-impact creatives

WHO ARE WE LOOKING FOR?

We are looking for passionate and curious professionals who bring kindness and a touch of enthusiasm!

This job is for you if:

• You have 1 to 2 years of experience in digital marketing or app promotion (internships included)
• You are experienced in managing paid mobile campaigns, especially on Meta
• You are highly analytical and data-driven
• You are fluent in English and have working proficiency in Portuguese (a plus!)
• You have a strong interest in sports and good knowledge of the Portuguese digital ecosystem

WHAT ARE THE RECRUITMENT STEPS?

If your application is shortlisted, Mathilde will contact you within a week for an initial HR screening (30 minutes). Then, you will complete the AssessFirst test (personality, motivation and cognitive reasoning).

You’ll then meet Michael, User Acquisition Manager (your future manager), followed by Etienne, Head of User Acquisition.

Finally, Mathilde will conduct a final HR interview to review your AssessFirst results together.

The recruitment process usually takes between 4 to 6 weeks to ensure an optimal experience for you.

WHAT CAN YOU EXPECT?

25 days of paid leave and 10 RTT days

️ A Ticket Restaurant card credited with €11 per day (€6 per day funded by Betclic)

???? 100% health insurance coverage for you and your children

50% reimbursement of public transport costs or an annual sustainable mobility allowance (€230 for commuting with sustainable transport)

Hybrid work model

Access to a vast training catalog, with opportunities for professional development every year

Extraordinary office spaces with a rooftop where you can enjoy sunny breaks with a view of the Cité du Vin

Internal events to liven up your daily life

️ On-site sports classes and organized tournaments (Pilates, circuit training, boxing, yoga, futsal, padel, tennis…)

Permanent contract, available immediately in Bordeaux

Betclic Group – 117 Quai de Bacalan, 33300 BORDEAUX

All our positions are open to people with disabilities.