- Maximize the European Biologics opportunity.
- Define Strategy and Key Tactics for selected Products / TAs and support BD&L / portfolio with commercial assessments.
- Support countries with their in-market performance.
- Centrally define launch strategy and prepare all launch materials “Launch in a box.”
- Support definition of digital materials.
Major Accountabilities :
- Define the European Strategy for selected Products / TAs, and support BD&L and Portfolio with expertise and commercial assessments to secure assets.
- Lead the cross-countries launch team for launches in Biologics, including the definition of the launch strategy and the development of all launch materials to be used by countries.
- Closely collaborate with Market Access and Medical to bring initiatives to life. Actively support digital transformation.
- Support countries to maximize the in-market performance of the Biologics business by assessing opportunities and providing them with support on the implementation.
- Ensure understanding of market, competition and key treatment trends.
- Drive patient and customer understanding.
- Ensure peer-to-peer leadership and close collaboration with country marketing organizations.
Key Performance Indicators :
- Number of Biologic portfolio assets.
- Performance of launch products.
- Sales and Market shares of defined in-market products.
- High Quality and timeliness of deliverables.
- Feedback from countries regarding collaboration and delivered value.
- Cross-functional collaboration within team, across line functions and within own department.
Requirements :
- A business and / or science background and degree is required.
- Fluent English is required and fluency in another international language is beneficial.
- Minimum 6-8 years Branded specialty (Biologics) commercialization experience.
- Strong marketing background.
- Experience with digital commercialization.
- Local country experience required.
- Prior launch experience required.
- Prior line leadership preferable.
- Previous experience in Global or Regional role is desirable.
- Disease area experience is required for Rheumatology & Oncology with Biologics.
- Excellent business acumen, external focus, strong communication, analytical and project management skills are essential.
- Ability to lead cross-functionally and with country organizations is essential.
Seniority level: Director
Employment type: Full-time
Job function: Marketing and Business Development
Industry: Personal Care Product Manufacturing and Pharmaceutical Manufacturing