Staff Marketing Data Analyst — Growth Attribution Lead

Qonto; Paris; On-site; EUR 90,000 - 130,000; Full time

Job summary

Qonto is looking for a Staff Data Analyst – Growth to own how marketing spend is measured and to lead attribution modeling and incrementality testing. You will run geo tests and conversion lift studies directly in Google Ads and Meta Ads, and shape a road map for ongoing experimentation.

You will translate technical results for non-technical stakeholders and collaborate with Finance, Growth, and Operations.

Qualifications

• Has owned an attribution model, not just read one.
• Has tested incrementality inside ad platforms — geo tests or conversion lift studies.
• Adapts the message to the room — explains technical results to non-technical stakeholders.
• Self-sufficient in SQL and a BI tool (Snowflake, Tableau, or equivalent).
• Uses AI as part of the workflow.

Responsibilities

• Own attribution end to end — maintain attribution models and definitions; explain movements to stakeholders.
• Design and run geo tests and conversion lift studies in Google Ads and Meta Ads.
• Build the incrementality testing roadmap within the first months.
• Help channel teams and Finance agree on what the numbers say.
• Utilize AI to interpret stakeholder asks and ship dashboards that answer them.

Skills

Attribution modeling

SQL

Tableau

Snowflake

BI tools

Stakeholder communication

Tools

Snowflake

Tableau

Job description

Qonto is looking for a Staff Data Analyst – Growth to own how marketing spend is measured and to lead attribution modeling and incrementality testing. You will run geo tests and conversion lift studies directly in Google Ads and Meta Ads, and shape a road map for ongoing experimentation.

You will translate technical results for non-technical stakeholders and collaborate with Finance, Growth, and Operations.