Specialist I, Retail Marketing, Visual Merchandising, France

Nike; Paris; Sur place; EUR 35 000 - 50 000; Plein temps

Résumé du poste

Nike is seeking a Specialist I in Retail Marketing for its Paris team. The role involves executing visual merchandising strategies and enhancing consumer engagement across stores in France. Ideal candidates will demonstrate a passion for the brand and experience in retail excellence, with strong interpersonal and communication skills.

Qualifications

• Experience in Visual Merchandising and retail marketing.
• Strong understanding of the Paris consumer and market dynamics.
• Excellent communication skills in French and English.

Responsabilités

• Drive VM and styling ethos across Nike stores in France.
• Collaborate with cross-functional teams to enhance store experiences.
• Analyze consumer behavior and adapt strategies accordingly.

Connaissances

Retail Excellence

Visual Merchandising

Digital Marketing

Interpersonal Skills

Description du poste

Based in Paris you willbe part of the Paris key city and French territory marketing team. This team will be accountable for :

Bringing our Consumer Fields of Play to life in the city through key relationships with the faces (individuals and communities) & places that matter most to dimensionalize Running Fitness Football and Lifestyle leveraging our ontheground connectivity to youth sport & culture

Amplifying our Concept Map through complementary executions on the ground that build off GlobalGeo campaigns eg through pinnacle activations

Ensuring our Nike Sport Marketplace on the ground in France and especially in Paris shows up as pinnacle and sharply connected to our Field of Play visions

Fuelling our global engine with sharp relevant consumer insights that can scale

Who are we looking for

We are looking for a talent with a passion for movement a curiosity for our young consumer and an unrelenting desire to build deeper relationships with them. A talent keen to strive for better ways to engage with our consumers through testing learning & iterating. And of course a marketeer willing to adapt on the fly all while maintaining a positive growth mindset.

What will you work on

As Specialist I Retail Marketing VMS Paris / France you will be part of the Paris / France Retail Marketing function reporting directly to the Manager Retail Marketing VMS Paris / France . In this role core duties will include :

Executing seasonal and daily VM & Styling ethos and approach across the Nike Sport Marketplace in France to drive inspiration whilst serving the business.

Obsessing the consumer & member journey through store and making sure our Nike Fleets inspire the Paris consumer in a meaningful way.

Partnering with and educating our store based VMS teams to be able to drive the best store experience every day and maintain our standards..

Who will you work with

In this role you will work fluidly across the full Paris / France marketing team and working with crossfunctional marketing partners to bring your vision to life for our consumers in the city. You will work closely with the Nike Direct team at Paris / France and EMEA level and you will also work closely with the EMEA VMS team to stay abreast of latest strategies and help share best practices.

You will report directly into the Manager Retail Marketing VMS Paris / France

The shape of your daytoday work will vary significantly and therefore your style and influence will have to adapt accordingly. You therefore must be collaborative intuitive and maximise the effectiveness of individual as well as collective thinking. You must be open to the opinions and expertise of those you engage with in order to apply coherent strategy and thinking that leads to new opportunities.

What you bring to Nike

A successful candidate will be expected to clearly demonstrate and articulate experience of the below essential requirements in order to be considered. Candidates that meet these criteria will then be assessed based on the competencies also outlined below.

Essential requirements :

A passion for retail excellence and for the Nike brand

Experience in Visual Merchandising with a strong focus on retail and digital marketing.

Prior experience in Retail and / or Styling.

A demonstrable understanding of the Paris consumer the city and Nikes position within it with a track record of making strategic marketing decisions within this environment.

A desire & willingness to adapt in an agile fashion to our consumers and organisations needs to deepen our relationships with members

Interpersonal skills to help cultivate relationships and work with crossfunctional teams.

Excellent oral and written communication skills both in French and English

Leadership Defined Key Competencies :

Instils trust by gaining the confidence and trust of others quickly through honesty integrity and authenticity. Models reliability and ensures that the team meets its commitments.

Fosters effective teamwork by building cohesive relationships that apply their diverse skills and perspectives to achieve common goals. Rewards team efforts and accomplishments.

Holds himself / herself and others accountable to meet commitments. Accepts responsibility for successes and failures of own work.

Values Differences and thrives in an environment in which differences are openly shared embraced and incorporated into team activities.

Communicates clear vision and strategy that motivates others to action. Builds energy and optimism

Local applications only please relocation is not supported for this opportunity

Required Experience :

Unclear Seniority

Key Skills

CCTV,Customer Service,Apparel,ABAP,Agricultural,Field Sales

Employment Type : Full-Time

Experience : years

Vacancy : 1