Senior Manager Marketing, Rare Diseases Europe

Regeneron France SAS; Paris; Hybride; EUR 72 000 - 120 000; Plein temps

Avantages offerts par ce poste

Annual bonuses or other incentive plan

Equity awards

Pension or retirement benefits

Healthcare benefits

Paid time off

Résumé du poste

Regeneron is seeking a Senior Manager Marketing Rare Disease Europe & UK to join our Global Rare Disease team in a hybrid work model. You will shape regional brand strategy, deliver omnichannel campaigns, and drive cross-functional initiatives that translate strategy into impactful country-level execution.

Location includes Paris, Munich, Dublin, Milan, Amsterdam with multi-country scope and collaboration across commercial, medical, market access, regulatory, and country teams.

Qualifications

• Bachelor's degree required; MBA advantageous.
• 8–10+ years of progressive commercial pharma/biotech experience.
• 3+ years in product, brand, or marketing; multi-country European exposure.

Responsabilités

• Co-lead European brand planning, including situation analysis, positioning, messaging and annual tactical planning.
• Lead omnichannel campaigns across HCP channels including email, e-detailing, web and digital media.
• Develop promotional and disease education materials with MLR routing and localization.
• Manage agencies, budgets, timelines and performance reviews.
• Partner with Commercial Ops and Strategic Customer Engagement to deliver field-ready tools and CRM requirements.
• Own commercial training programs on disease area, product and launches with field leadership.
• Co-lead European and international congress strategy and execution with compliance oversight.

Connaissances

Omnichannel marketing

Regional brand planning

Campaign execution

Cross-functional collaboration

Strategic thinking

Project management

Launch experience

Formation

Bachelor’s degree in life sciences, business or marketing

MBA or advanced degree (advantage)

Description du poste

Build our future together: At Regeneron, we use science and innovation to develop life-changing medicines for people with serious diseases. We are seeking a Senior Manager Marketing Rare Disease Europe & UK to join our Global Rare Disease team, supporting our European and UK business in a hybrid work model. In this role, you will shape and execute regional brand strategy, deliver omnichannel marketing campaigns, and drive cross-functional initiatives that translate strategy into impactful country-level execution while collaborating with commercial, medical, market access, regulatory, compliance, and country teams.

When & where: Location: Multiple locations available Munich, Germany / Paris, France / Dublin, Ireland / Milan, Italy / Amsterdam, The Netherlands Work Model: Hybrid

Discover your role:

• Co-lead European brand planning, including situation analysis, positioning, messaging, and annual tactical planning to translate global strategy into regional and local execution.
• Lead the design, delivery, and optimization of omnichannel healthcare professional campaigns, including approved email, e-detailing, web, digital media, and congress-linked activities.
• Direct the development of promotional and disease education materials through approval, coordinating MLR routing, review cycles, version control, localisation, and compliance requirements.
• Manage creative, digital, media, and congress agencies, including scopes of work, budgets, timelines, and performance reviews.
• Partner with Commercial Operations and Strategic Customer Engagement teams to deliver field-ready tools and define CRM configuration and targeting requirements.
• Own commercial training programs, including disease-area, product, competitive, onboarding, launch, and sales meeting content in partnership with field leadership and training teams.
• Co-lead European and international congress strategy and execution, including objectives, content planning, speaker logistics, digital amplification, and compliance oversight.
• Thrive in a highly autonomous environment, building alignment across cross-functional teams and balancing competing priorities to deliver a unified marketing plan.

This role requires:

• Bachelor’s degree in life sciences, business, or marketing, or equivalent experience; advanced degree or MBA is an advantage, and 8-10+ years of progressive commercial experience within the pharmaceutical or biotech industry, including 3+ years in a product, brand, or marketing role.
• Proven multi-country or regional European marketing experience.
• Experience in product launch, product management, and/or campaign execution within the pharmaceutical industry, ideally in a major European market.
• Experience designing and executing omnichannel marketing campaigns.
• Launch experience in a rare disease or specialty setting is preferred.
• Solid understanding of the EFPIA Code and/or applicable national industry codes is preferred.
• Prior field sales or sales-facing experience is preferred.

Does this sound like you?

We are committed to building a workplace with an inclusive culture. Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, sexual orientation, gender identity or expression, gender reassignment, marital or civil partnership status, civil status, pregnancy or parental status, age, disability, nationality, citizenship status, ethnic or national origin, membership of the Traveler community, familial status, genetic information, military or veteran status, or any other characteristic protected under applicable law. Where required, we will provide reasonable accommodation to applicants with known disabilities or chronic illnesses during the recruitment process, unless such accommodation would impose undue hardship. Where necessary, we disclose salary ranges for roles in all countries in which we operate. The final offer will be determined within the relevant range based on the country of employment, specific role level, and your skills and experience. In some countries, collective bargaining agreements (CBAs) may apply and influence certain elements of pay or benefits.

Regeneron offers a competitive and comprehensive total rewards package which may include, depending on country and role:

• annual bonuses or other incentive plans
• equity awards
• pension or retirement benefits
• 401(k) company match
• health and wellness programs
• fitness centers
• insurance benefits (e.g. medical, dental, vision, life and disability)
• paid time off
• family support benefits

For additional information about Regeneron benefits in the U.S., please visit https://careers.regeneron.com/en/working-at-regeneron/total-rewards/.

Regeneron is a leading biotechnology company that invents life-transforming medicines for people with serious diseases. Founded and led for over 30 years by physician-scientists, our unique ability to repeatedly and consistently translate science into medicine has led to nine FDA-approved treatments and numerous product candidates in development, almost all of which were homegrown in our laboratories. Our medicines and pipeline are designed to help patients with eye diseases, allergic and inflammatory diseases, cancer, cardiovascular and metabolic diseases, neurology, infectious diseases, and rare diseases.

Regeneron is also proud of award winning culture of innovation, being recognized as a Great Place to Work in 2021, Fast Company’s Best Workplace for Innovators in 2020, and Forbes JUST companies in 2020, among others.

Salary Range (annually) €71,925.00 - €119,875.00