Senior Content & AI Enablement Lead

Payhawk; Paris; Sur place; EUR 90 000 - 130 000; Plein temps

Avantages offerts par ce poste

30 days leave

Office exchange policy

Sports card

Team events

Commuting allowance €150

Résumé du poste

Payhawk is a leading spend management platform seeking a Content & AI Enablement Team Lead to steer the global editorial agenda and scale high‑quality content for product marketing, SEO, demand generation, and regional initiatives.

In this player‑coach role, you will own our most important top‑of‑funnel content programs, remain hands‑on with strategic writing and editing, and enable Product Marketing, SEO, Demand Generation, and regional teams through clear workflows, templates, and standards.

Qualifications

• 7–10 years of experience in B2B content marketing, editorial, brand publishing, or a related discipline.
• Native-level English proficiency, with excellent writing, editing, and verbal communication skills.
• Experience leading a content team or function.
• Experience in SaaS, fintech, enterprise technology, financial services, or another complex B2B category.
• Experience creating content for senior business audiences.
• Evidence of building repeatable content processes and operating models, not only individual assets.
• Experience working across Brand, Product Marketing, SEO, Demand Generation, Sales, Web, Design, and regional teams.
• Strong stakeholder management and the confidence to challenge low‑value requests.

Responsabilités

• Define the themes, problems, and perspectives Payhawk should own with finance leaders.
• Turn company, customer, market, and product insight into a focused editorial plan.
• Build a coherent top‑of‑funnel narrative across our brand, platform, products, customers, and leadership.
• Own the global content calendar and resolve competing priorities, duplication, and timing conflicts.
• Lead original research, reports, customer‑story campaigns, executive thought leadership, newsletters, event‑led content, and selected video formats.
• Turn customer conversations, events, leadership insight, and proprietary evidence into distinctive content with a clear point of view.
• Design content programs that can be reused across channels, formats, regions, and buyer stages.
• Write and edit Payhawk’s most strategically important content.
• Identify where AI, automation, and better process design can improve content quality, speed, and capacity.
• Build repeatable workflows for research, briefing, drafting, repurposing, localisation, review, distribution, and performance analysis.
• Create reusable prompts, templates, playbooks, quality checks, and structured knowledge sources.
• Combine AI tools, automation, and human review in ways that protect accuracy, originality, brand consistency, and trust.
• Evaluate new tools based on measurable business value.
• Train teams to use the systems and track adoption.
• Give Product Marketing, SEO, Demand Generation, and regional teams the workflows and tools they need to create product and mid‑funnel content.
• Define clear ownership, handoffs, and review requirements.
• Build self‑service toolkits for repeatable formats such as explainers, campaign assets, localisation, and executive social content.
• Reduce reliance on the central content team without lowering quality.
• Manage, coach, and develop a small team of content managers.
• Set clear priorities, standards, and development goals.
• Manage external writers, creators, agencies, and production partners where needed.
• Build a content model that scales through systems, expertise, and enablement rather than headcount alone.

Connaissances

Native-level English proficiency

Experience leading a content team

SaaS/fintech/enterprise tech exposure

Content strategy & editorial

Stakeholder management

Writing & editing excellence

Cross-functional collaboration

Outils

AI workflow tools

No-code automation

Content Management System

Description du poste

Payhawk is a leading spend management platform seeking a Content & AI Enablement Team Lead to steer the global editorial agenda and scale high‑quality content for product marketing, SEO, demand generation, and regional initiatives.

In this player‑coach role, you will own our most important top‑of‑funnel content programs, remain hands‑on with strategic writing and editing, and enable Product Marketing, SEO, Demand Generation, and regional teams through clear workflows, templates, and standards.