Revenue Marketing Manager (M/F) - CDI - Paris

Wiremind, SAS.; Paris; Hybride; EUR 45 000 - 70 000; Plein temps

Résumé du poste

Wiremind, une entreprise technologique innovante, recherche un Responsable Marketing pour diriger les initiatives de croissance des revenus de son produit EVENTORI, dédié à l'industrie de la billetterie sportive et du divertissement. Vous serez en charge de définir la stratégie marketing et de collaborer avec des équipes diverses afin d'atteindre les objectifs de revenus. Profitez d'un environnement dynamique avec une politique de travail hybride, des bureaux magnifiques et une culture d'entreprise stimulante.

Prestations

Bureaux modernes au cœur de Paris

Rémunération attractive indexée sur la performance

Budget annuel pour équipements informatiques

Politique hybride de télétravail

Environnement de travail stimulant

Qualifications

• Locuteur natif français avec la maîtrise de l'anglais.
• Capacité avérée à travailler de manière autonome.
• Familiarité avec des outils de conception comme Canva ou Figma est un plus.

Responsabilités

• Développer la stratégie de mise sur le marché pour EVENTORI.
• Concevoir et exécuter des campagnes de génération de demande.
• Fournir des matériaux de soutien pour les ventes et assurer l'activation de la marque.

Connaissances

Gestion de projet

Compétences en marketing digital

Analyse de données

Communication écrite

Formation

4–6 ans d'expérience en marketing B2B

Expérience dans le secteur SaaS ou technologie

Outils

HubSpot

Google Analytics

LinkedIn Ads

Google Ads

Description du poste

Since 2014, Wiremind has positioned itself as a tech company transforming the world of transport and events with a 360° approach combining UX, software, and AI.

Our expertise lies primarily in optimizing and distributing our clients' capacity. We work on various projects such as ticket forecasting and pricing, 3D optimization of air freight or scraping competitor prices. Our applications are the preferred tool of companies such as SNCF, United Airlines, Qatar Airways or even PSG to visualize, analyze and optimize their capacity.

Dynamic and ambitious, we strive to maintain our technical DNA which is the engine of our success. The company, profitable and self-financed since its creation 10 years ago, is mainly composed of engineers and experts and currently supports the growth of our business model based on "software-as-a-service" solutions.

Your Missions

We’re looking for an autonomous, hands-on and strategic Revenue Marketing Manager to lead the go-to-market strategy and revenue growth initiatives for EVENTORI, our Ticketing & Revenue Management solution for the Sports & Entertainment industry. You will work cross-functionally with Sales, Product, the Brand and the wider Revenue team to plan & execute Marketing programs & campaigns that directly drive pipeline and revenue.

You will own the marketing funnel for EVENTORI, from awareness to acquisition to expansion, ensuring a seamless connection between marketing activities and revenue outcomes.

Eventori is our solution dedicated to the sports and entertainment industry. We are building the next-gen all-in-one ticketing solution integrating access control, front office, CRM, resale platform and revenue management. Leveraging our expertise in machine learning, data visualisation, tech and yield management, we have the ambition to modernize ticketing and bring dynamic pricing in this industry.

Key Responsibilities

1. GTM strategy development driving revenue growth

• Develop Marketing strategies in collaboration with the Head of Growth for EVENTORI and the Global Head of Marketing, and in alignment with revenue goals and company OKRs.
• Contribute to the overall GTM strategy for EVENTORI with Sales & Product.
• Define OKRs & KPIs to follow, and monitor progress to drive continuous improvement and strategic impact.
• Monitor pipeline metrics and marketing-attributed revenue across various stages.
• Oversee the Marketing budget for EVENTORI to achieve optimal ROMI.

2. Demand generation for pipeline acceleration

• Design and execute multi-channel demand generation campaigns (email, paid media, webinars, events etc.) tailored to the sports & entertainment industry in order to drive awareness, engagement, and lead generation.
• Support with account-based marketing (ABM) strategies to target key accounts.
• Take ownership of all Customer Marketing initiatives to drive retention, engagement and up-/cross-sell.
• Regularly analyze campaign performance, iterate based on results, and report insights to stakeholders.
• Develop content (case studies, white papers, product one-pagers, blog posts) in cooperation with our Revenue Content Marketing Manager that supports buyer journeys and educates the market.
• Manage and optimize the EVENTORI presence across social media, PR channels, and the website, including SEO & AISO.
• Collaborate with Sales on lead scoring, routing, and nurturing processes via CRM and marketing automation tools.
• Organize and support participation in trade shows, conferences, webinars, and networking events, and coordinate post-event follow-ups.
• Set-up, manage and optimize paid marketing channels (e.g., Google Ads, LinkedIn, Meta).

3. Product Marketing for sales enablement

• Equip Sales with strategic insights and sales enablement materials (one-pagers, decks, battle cards, etc.).
• Work on EVENTORI’s messaging, positioning, ICP and buyer personas in collaboration with sales and product leadership.
• Conduct market research and monitor trends to refine positioning and messaging.
• Work closely with Product and Sales to develop roadmaps and campaigns for upcoming feature releases.

4. Brand development for awareness acceleration

• Collaborate with the in-house Brand team on brand-related projects for EVENTORI (website, rebranding, branding assets etc).
• Support thought leadership, and brand storytelling initiatives to position EVENTORI as a market leader.
• Ensure brand consistency across all marketing materials and channels.
• Work with external agencies or freelancers when needed to support creative or content efforts.
• Create and manage creative assets (ads, emails, one-pagers, social content) that are on brand.
• Identify and develop strategic partnerships with complementary businesses, technology providers, communities, and industry influencers to create and execute co-marketing initiatives

Your profile

• French native speaker with fluency in English.
• 4–6 years of experience in B2B marketing, ideally within SaaS or technology sectors.
• Strong grasp of digital marketing tools and platforms (HubSpot, Google Analytics, LinkedIn Ads, Google Ads).
• Strong project management skills.
• Proven ability to work independently.
• Excellent written and verbal communication skills, especially in crafting clear and compelling content.
• Data-driven and at ease to monitor, report and interpret data.
• Familiar with design tools (e.g., Canva, Figma) and Webflow a plus.
• A plus if you have experience working in a scale-up or high-growth startup environment

The Benefits ????

By joining us, you will integrate:

• A self-financed startup with a strong technical identity!
• Beautiful 800 m² offices in the heart of Paris (Bd Poissonnière)
• Attractive remuneration indexed on performance
• A caring and stimulating team that encourages skills development through initiative and autonomy
• A learning environment with opportunities for evolution

You will also benefit from:

• A hybrid policy: 2 days of remote work per week and the possibility to work occasionally from abroad
• A great company culture (monthly afterworks, regular meetings on technology and products, annual off-site seminars, team-building…)
• An annual budget for your IT equipment
• A partnership with the People & Baby network of inter-company nurseries to help with childcare for children aged 0 to 3

The Recruitment Process

• If permanent role:
  1. A screening interview (30 min) with Anne-Laure, our Talent Acquisition Manager
  2. An interview with Stefani (30 min), the Manager and Head of Revenue Marketing
  3. An interview with Jules (30 min), Head of Growth Eventori
  4. A technical test or case study to be prepared
  5. A restitution of the case study in the office with Stefani and Jules(1h30)
  6. A last interview with Philippe our Chief Revenu Officer(30 min)

Wiremind is committed to equality of opportunity, diversity, and fairness. We encourage all candidates with the necessary experience to apply for our job offers.