Product Marketing Manager, Fintech Growth & Launch

Kolecto; France; On-site; EUR 60,000 - 90,000; Full time

Job summary

Jobtailor is seeking a Product Marketing professional to deeply understand Kolecto's ecosystem and market needs. You will analyze ICPs, tailor messaging, and position the product offering while promoting it through cross-team content and materials.

You will help implement a Product-Led Growth strategy, coordinate feature launches, and support Sales, Marketing and CS in understanding and selling the products; driving adoption and measuring impact.

Qualifications

• Minimum 3 years of professional experience including at least 1 year in Product Marketing.
• Strong analytical and synthesis capabilities with a data-driven mindset.
• Experience translating market needs into concrete product actions.
• Autonomous, proactive with strong organizational skills to drive projects end-to-end.
• Understanding SMB challenges in sales, purchasing, and payroll is advantageous.
• Experience in fintech or paytech (B2B banking/software) is a strong plus.
• Comfortable collaborating with diverse stakeholders and teams.

Responsibilities

• Deeply understand Kolecto's ecosystem, challenges in the accounting market, key players, and target customer needs.
• Analyze customer and prospect profiles to tailor messaging and position the product offering.
• Promote the product through content and materials created by teams.
• Contribute to implementing a Product-Led Growth strategy with the Product team.
• Lead and coordinate launches of new features or products with internal teams and users.
• Support Sales, Marketing and Customer Success in understanding, communicating, and selling the products.
• Evangelize the product vision internally and externally, measuring impact on user experience.

Skills

Product Marketing

Analytical skills

Data-driven

Market requirements translation

Autonomy

Stakeholder collaboration

FinTech awareness

Job description

Jobtailor is seeking a Product Marketing professional to deeply understand Kolecto's ecosystem and market needs. You will analyze ICPs, tailor messaging, and position the product offering while promoting it through cross-team content and materials.

You will help implement a Product-Led Growth strategy, coordinate feature launches, and support Sales, Marketing and CS in understanding and selling the products; driving adoption and measuring impact.