Product Marketing Manager

FoodChain ID Group, Inc; France; À distance; EUR 60 000 - 80 000; Plein temps

Résumé du poste

A leading food safety solutions company is seeking a French Speaking Product Marketing Manager to drive product positioning and campaign execution for digital solutions across Europe. The ideal candidate will have over 5 years of B2B product marketing experience, fluency in French, and strong project management skills. This remote position is open to candidates based in France or neighboring EU countries.

Qualifications

• 5+ years of experience in B2B product marketing, preferably in agricultural solutions.
• Native or fluent French speaker; professional English required.
• Proven success in launching products and creating regional market demand.

Responsabilités

• Define product positioning and messaging for digital solutions across European markets.
• Plan and execute launches for new solutions in collaboration with the commercial team.
• Create localized sales tools and deliver training to regional teams.

Connaissances

B2B product marketing

Communication skills

Project management

Fluent French

Professional English

Formation

Bachelor's degree in Marketing

Master’s degree (nice to have)

Outils

SalesForce

PowerBI

Wordpress

ChatGPT

Description du poste

Title : French Speaking Product Marketing Manager – Digital Solutions Europe Location : Remote within EU Department : Marketing Reports To : Product Marketing Director (based in Europe) Functional Group : Digital Solutions About FoodChain ID FoodChain ID ( www.foodchainid.com ) is a global leader in food safety, quality, and sustainability solutions.

Our Digital Solutions division helps agribusinesses, manufacturers, and retailers navigate regulatory complexity and unlock value through trusted, data-driven insights.

About the Role We’re looking for a strategic and execution-focused Product Marketing Manager to support our Digital Solutions (Agricultural Solutions, Supplements, Packaging) portfolio across Europe, with a particular focus on French-speaking markets.

You will drive product positioning, go-to-market strategies, and campaign execution for digital solutions focused on agricultural solutions, packaging and supplements.

This is a remote role within the EU and requires full professional fluency in French.

Key Responsibilities Market Strategy & Positioning Define the product positioning and messaging for digitalsolutions across European markets, with specific focus on French-speaking regions.

Identify local regulatory drivers and competitive dynamics to inform go-to-market approaches.

Go-to-Market Execution Plan and execute launches for new solutions in collaboration with commercial team.

Localize and adapt global messaging to resonate with regional and market-specific needs.

Sales Enablement Create localized sales tools : pitch decks, one-pagers, value propositions, objection-handling guides.

Deliver training and support to regional sales and customer-facing teams.

Campaign Support & Demand Generation Support campaign execution targeting ag input suppliers, distributors, and cooperatives across Europe.

Track campaign performance and support optimization based on engagement data.

Voice of Customer Lead customer interviews and gather market insights to refine personas, positioning, and product roadmap inputs.

Cross-functional Collaboration Work closely with Product, Sales, Regulatory, and the broader Marketing team to align priorities and initiatives.

Qualifications Bachelor's degree in marketing, or a related field (Master’s a plus) 5+ years’ experience in B2B product marketing, preferably in agricultural solutions, packaging or supplements Native or fluent French speaker; professional English required Proven success in launching products and creating regional market demand Excellent communication skills and project management abilities Experience working in a matrixed, global environment Nice to have Experience with the following tools : SalesForce, PowerBI, Wordpress, ChatGPT Performance Indicators Pipeline generation across European markets Marketing-sourced lead generation and conversion Campaign ROI and pipeline contribution MQL to Pipeline conversion Effectiveness of localized positioning and messaging Note : This is a remote role with a preference for candidates based in France or neighboring EU countries.

The ability to travel occasionally for team meetings or customer engagements is expected.

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