Performance Marketing Specialist

HousingAnywhere Group; Paris; Hybride; EUR 40 000 - 60 000; Plein temps

Résumé du poste

A leading rental platform in Paris seeks a Performance Marketing Specialist to optimize campaigns on Google and Meta for its Studapart brand. Ideal candidates will have 3 years of experience, a data-driven approach, and excellent communication skills. The position offers unlimited paid holidays and hybrid working options.

Prestations

Unlimited paid holidays

Gym membership discount

Remote work flexibility

Qualifications

• Excellent written and verbal communication skills in English.
• 3 years of experience with Meta and Google Stack in a startup or agency.
• Experience managing 5-6 figure media spend budgets.

Responsabilités

• Plan, create, and optimize campaigns on Google and Meta.
• Monitor trends and troubleshoot ad issues.
• Track and report on paid media performance.

Connaissances

Digital Marketing

Google Analytics

Social Media Management

Email Marketing

Marketing Automation

Outils

Google Tag Manager

Mixpanel

Rockerbox

Description du poste

We are looking for a Performance marketing specialist to lead and optimize paid campaigns for Studapart across Google Meta and more. You will manage performance explore new channels and drive strong ROAS through data-driven decisions.

The team

You will join the Marketing department which consists of multiple teams focused on driving growth to the platform through omnichannel marketing and rapid experimentation for the HousingAnywhere group and its three brands : HousingAnywhere Studapart and Kamernet.

The teams are responsible for various domains : Content Public Relations SEO Performance Marketing Strategic Partnerships CLM and Product Marketing.

Your role and impact

• Plan create and optimise campaigns on Google Meta and other advertising platforms primarily for the Studapart brand.
• Monitor trends investigate irregularities and troubleshoot ad issues that affect delivery tracking and reporting.
• Track analyse and report on the performance of paid media initiatives and campaigns.
• Identifying and experimenting with new channels optimization methods and content formats.
• Negotiate with potential partners to balance revenue generation with ROAS.

Your profile

• This role requires excellent written and verbal communication skills in English
• 3 years of experience working with Meta Stack Google Stack in a startup or an agency
• 3 years of experience with 5-6 figure media spend budget
• Experience with website analytics tools (e.g. Google Analytics Mixpanel Rockerbox)
• Experience with Google Tag Manager and conversion tracking
• Strong analytical skills and data-driven approach and ease with advanced data reports
• Ability to work well independently as well as in a team

Whats in it for you

• Unlimited paid holidays minimum-based not maximum!
• Hybrid working policy with 2 days working from the office (From Rotterdam or Paris).
• Flexibility to work remotely for up to 2 months per year!
• Complete coverage for commuting.
• Personal equipment including laptop and ergonomic setup.
• Gym membership discount with GoVital or OneFit.
• Diverse international community (46 nationalities).
• Pet-friendly office in Rotterdam citycenter.
• Fun team-building and after-work drinks every Friday.

About HousingAnywhere Group

HousingAnywhere is Europes largest mid-term rental platform covering over 125 cities across Europe and several in the US. With Kamernet and Studapart under its umbrella HousingAnywhere empowers people to live wherever and however they choose. Through our advanced online platforms which together attract over 30 million users annually we connect young professionals and students directly with accommodation providers. Our team of 250 professionals is dedicated to helping tenants find comfort and peace of mind in their rental search whether theyre looking for a home across the globe or just across town.

Our mission

Rent Easy Live Free.

Our Values

• Ownership
• We are Enablers
• We are Changemakers
• We are Connectors

If you have further questions please email Iris at

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Required Experience :

Unclear Seniority

Key Skills

Digital Marketing,Marketing,Google Analytics,Pardot,HTML5,MailChimp,Marketing Automation,Salesforce Marketing Cloud,HubSpot,Responsys,Email Marketing,Social Media Management

Employment Type : Full Time

Experience : years

Vacancy : 1