Media Manager

Havas Group; France; À distance; EUR 40 000 - 60 000; Plein temps

Résumé du poste

A leading marketing agency is seeking a Media Development Expert in France to manage comprehensive media strategies and campaign execution while fostering strong relationships with clients. The ideal candidate will have 3-6 years in media or advertising, and a strong analytical mindset to track performance metrics and optimize campaigns. This role offers a permanent contract and commitments to equality.

Prestations

Equal opportunity employer

Qualifications

• 3-6 years of experience in media, advertising, or account management.
• Has experience in an advertising or media agency.
• Experience in FMCG is a strong advantage.

Responsabilités

• Develop and execute media strategies across various platforms.
• Manage the entire campaign lifecycle from planning to execution.
• Build and maintain strong relationships with clients and stakeholders.

Connaissances

Media planning

Communication skills

Strategic thinking

Analytical skills

Leadership

Description du poste

Agency :

Havas Champagne

Job Description :

The Media Development Expert is responsible for developing and deploying best practices for media experiences specifically for global clients.

The role sits between Strategy and Activation and is the point where Strategy is translated into Media Experiences for global clients.

About the R ole:

The Media Manager will be responsible managing development and executing comprehensive media strategies across various platforms , working with cross-functional teams, and providing insightful media analysis to drive results to support a brand's marketing and communication objectives

Key Responsibilities:

Campaign Implementation

• Manage media planning, execution, reporting and optimization for a key client

• Manage the entire campaign lifecycle, from planning and buying to implementation and monitoring

• Ensure all media plans are fully aligned with broader marketing goals and KPIs

• Day-to-day point of contact for campaign management updates

• Coordinate offline and digital media efforts, ensuring seamless execution of integrated campaigns

• Ensure adherence to global /regional/ local client mandates, while providing tailored media solutions for the market

• Manage timelines, introduce new tools, and continuously optimize campaign performance

• Choose appropriate media channels (TV, OOH , digital, print, radio , etc.) based on target audience and budget.

• Forecast media trends and adjust strategies accordingly.

• Negotiate rates/placements with media vendors and publishers

• Schedule media placements to align with campaign timelines

• Ensure media content adheres to legal and ethical standards.

• Maintain compliance with advertising regulations.

Creative and Content

• Works with creative teams to develop compelling and impactful campaigns

• Ensure consistency of branding and messaging across all platforms

Relationships

• Take ownership of media projects, working closely with MI, media buying, and cross-functional teams

• Build and maintain strong relationships with Media Group Head , Head of Media Investment and Partnerships and OOH Head to recommend optimal media types, timing, and locations

• Build and maintain strong relationships with clients and internal stakeholders

Finances and contracting

• Manage budgets effectively, ensuring optimal ROI

• Ensure campaigns are billed correctly

• Ensure all billing targets are achieved

• Identify opportunities for business growth through media innovation and best practices

Reporting and Analysis

• Develop and present monthly updates, work-in-progress reports, and proposals to clients , providing the campaign performances insights and recommendations

• Provide actionable analysis and recommendations to improve campaigns.

• Track key performance indicators (KPIs) to measure the effectiveness of campaigns

Industry Knowledge and Trends

• Stay up-to-date on the latest media trends, technologies, and best practices

• Monitor innovations in the media environment

• Explore and implement innovative solutions and technologies

Team management

• Guide and mentor team members, enhancing their media and communication skills.

• Provide regular feedback and conduct performance evaluations.

• Coordinate cross-functional collaboration with other departments.

Requirements:

• 3-6 years of experience in media, advertising, or account management

• Preferably has experience working in an advertising or media agency

• Experience in FMCG is a strong advantage

• Excellent communication skills in English

• Strategic and creative thinker with an innovative mindset

• Strong leadership, organizational, and analytical skills

#LI-CH1

Contract Type :

Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.