Marketing & Product Officer

American President Lines; Marseille; Sur place; EUR 45 000 - 60 000; Plein temps

Résumé du poste

A leading global transport firm in Marseille is seeking a Marketing & Product Officer to define their air cargo product portfolio. The ideal candidate will have experience in the air freight industry and strong analytical skills. Responsibilities include market analysis, product innovation, and managing marketing activities. Join CMA CGM AIR CARGO to contribute to the aviation sector's development.

Qualifications

• Experience in the air freight industry is mandatory.
• Ability to work effectively under pressure.
• Strong listening and presentation skills.

Responsabilités

• Define the product portfolio based on business strategy.
• Analyze market requirements to identify product needs.
• Innovate and develop marketing mix for cargo products.

Connaissances

Knowledge of the air cargo industry

Strong analytical skills

Project management

Communication skills

Team player

Description du poste

Since 1978, our Group has been constantly growing and innovating to offer its customers increasingly efficient maritime, land, air, and logistics solutions. Driven by a strong desire to design ever more effective solutions to serve a world in motion, the Group launched CMA CGM AIR CARGO in 2021, thereby expanding its transport and logistics offering.

CMA CGM AIR CARGO is currently recruiting a Marketing & Product Officer. Experience in the air freight industry is mandatory for this position.

Responsibilities:

• Overall responsibility for defining the product portfolio of CMA CGM AIR CARGO, based on the airline business strategy.
• Analyze market, industry, and customer requirements to identify product and service needs. Compile market and industry business intelligence.
• Innovate and develop products and services – definition of concepts, processes, and marketing mix for the enhancement and development of cargo products and services.
• Manage the current product and service portfolio: regularly review portfolio performance and implement necessary adaptations to ensure commercial success. Manage the marketing mix.
• Ensure compliance with industry regulations.
• Provide support and guidance to the sales organization for special product sales and the identification of prospects.
• Responsible for the airline marketing activities in coordination with Group Corporate Communication teams: external and internal communication, PR, social media, web presence, and the CMA CGM AIR CARGO marketing mix.

Skills & Competences:

• Knowledge of the air cargo industry and marketing.
• Strong analytical skills.
• Proficient in project management activities.
• Curious, self-learner, and autonomous.
• Team player.
• Capable of working effectively under pressure.
• Strong listening, communication, and presentation skills.

Contribute to the development of the aviation sector within a globally recognized maritime group by applying and joining the CMA CGM AIR CARGO team!