Marketing Manager Western Europe (f/m/d)

TN France; Paris; Sur place; EUR 45 000 - 70 000; Plein temps

Résumé du poste

An established industry player is seeking a dynamic B2B Marketing Specialist to join their team in Paris. This role involves developing and executing innovative marketing campaigns across multiple channels to drive demand and enhance brand visibility in the Western European market. You'll collaborate closely with sales and marketing teams to optimize strategies and achieve sales goals. Enjoy a flexible work environment that fosters career growth and embraces a multicultural atmosphere. If you're passionate about making an impact in a fast-paced, international setting, this opportunity is perfect for you.

Prestations

Flexible working hours

Tailored onboarding program

Ongoing training & development opportunities

Corporate events

Multicultural team environment

Qualifications

• 4+ years of B2B marketing experience in a global matrix organization.
• Experience in developing multi-channel demand generation programs.
• Ability to translate business objectives into effective campaign messaging.

Responsabilités

• Run localized cross-channel campaigns for Dennemeyer's services.
• Localize and execute SEO strategies to generate high-quality leads.
• Plan and manage events, ensuring all marketing deliverables are fulfilled.

Connaissances

B2B Marketing

SEO

Google AdWords

Salesforce

HubSpot

Data Analysis

Campaign Management

Event Planning

Formation

Bachelor's in Marketing

Bachelor's in Communications

Bachelor's in Advertising

Outils

Salesforce

HubSpot

Google AdWords

Description du poste

**Job Description:**

You will partner closely with the EMEA Marketing team and regional Sales leaders to deliver online and offline campaigns that influence pipeline and help achieve sales goals.

Your Responsibilities

1. Run localized cross-channel campaigns to raise awareness in the Western Europe Region for Dennemeyer’s services and product portfolio.
2. Localize and execute SEO strategies for the Western European market to generate high-quality leads. Analyze results and optimize campaigns to improve ROI.
3. Plan and manage events, ensuring all marketing deliverables are fulfilled.
4. Monitor in-market trends and competition to review the effectiveness of tactics in alignment with the global marketing strategy.
5. Collaborate with the EMEA Marketing team and Western European Sales team to share best practices and develop topics together.
6. Drive initiatives with cross-functional partners to build and run pilots.
7. Track and analyze KPIs to ensure the success of marketing activities.
8. Plan and manage the WEU Marketing budget.

Your Profile

1. Bachelor’s degree in marketing, communications, advertising, or a related field.
2. 4+ years of B2B marketing experience, ideally in a global matrix organization.
3. Experience in developing and executing multi-channel B2B demand generation programs and campaigns in the tech and/or service industry in France.
4. Proven experience with Google AdWords/SEO, Salesforce, and HubSpot.
5. Strategic thinker, comfortable with data — a data-driven marketer supporting decisions with insights.
6. Ability to translate business objectives into campaign messaging by industry, buyer persona, and company size.
7. Experience in coordinating cross-functional projects with global stakeholders and managing communication with internal and external audiences.
8. Native French and fluent English speakers.
9. Willingness to travel as needed.

Join and Grow with Us!

1. Develop and customize your career within a fast-growing multinational company.
2. Enjoy working in multicultural teams and contribute to a diverse, international environment.
3. Benefit from flexible working hours to organize your lifestyle.
4. Act independently and entrepreneurially in your area of responsibility, with flat hierarchies and quick decision-making.
5. Celebrate successes at various corporate events.
6. Attend a tailored onboarding program and ongoing training & development opportunities.
7. Make an impact on our business, culture, society, and environment through your work and personality.