Marketing Manager (M/F)

Mediarithmics; Paris; Híbrido; EUR 70.000 - 100.000; Jornada completa

Descripción de la vacante

Mediarithmics seeks a Marketing Manager to own the B2B marketing and communications strategy in Paris. You will lead the budget, events, and content that position the company in the SaaS/tech space and across international markets.

You will collaborate closely with the CRO, sales, product and leadership teams to drive growth through multi-channel campaigns and strong client-facing materials.

Formación

• Higher education in Marketing/Communications required.
• Proven experience in B2B marketing (SaaS/tech) of 3+ years.
• Budget and event management experience essential.
• Strong digital media and professional social networks proficiency.
• Mastery of AI tools to scale marketing output.
• Excellent command of English (native speaker preferred).

Responsabilidades

• Define and implement the B2B marketing and communications strategy.
• Manage the marketing budget and ROI reporting.
• Organise and coordinate events (trade shows, conferences, client breakfasts, partner events).
• Develop and maintain marketing materials and company presence on social media (LinkedIn focus).
• Prepare client and leadership materials and presentations.
• Develop press relations and monitor competitors and market updates.
• Contribute to refining brand platform and messaging across channels.
• Collaborate with CRO, sales, product and leadership teams to scale efforts.

Conocimientos

B2B marketing

Budget management

Event management

Digital advertising

Social media management

CRM management

AI tools

HubSpot

Team collaboration

English proficiency

Educación

Bachelor/Master in Marketing/Communications

Herramientas

HubSpot

Descripción del empleo

As Marketing Manager, you lead mediarithmics’ entire B2B marketing and communications strategy. Reporting directly to the Chief Revenue Officer, you are the go-to point of contact on all marketing matters, from defining the strategy through to its operational execution. You manage the marketing budget and orchestrate all of the company’s events.

Management and budget

• Define and implement the B2B marketing and communications strategy
• Manage and allocate the marketing budget (allocation, expense tracking, ROI measurement)
• Track the performance of activities and report on it to the CRO

Events

• Organise and coordinate the company’s events (trade shows, conferences, client breakfasts, partner events, etc.)
• Manage the logistics, vendors and budget dedicated to each event
• Identify relevant speaking opportunities (trade shows, press, awards, forums, specialist websites, etc.)
• Support the leadership team in preparing their public appearances

Communication and content

• Create and maintain B2B communication materials (corporate website, presentation brochures, materials for trade shows and events, etc.)
• Build and manage the company’s presence on social media (LinkedIn as a priority)
• Develop the client presentation materials

Press relations and monitoring

• Develop and maintain press relations
• Conduct competitive monitoring in France and internationally (news and updates from the main competitors and partners)

Prospect and partner marketing

• Refine the brand platform and the variations of our value proposition (elevator pitch, key messaging, etc.)
• Improve communication materials aimed at clients and partners
• Contribute to improving our user interface from a marketing perspective

You work in direct collaboration with the Chief Revenue Officer as well as the sales, product and leadership teams, who will be able to share all their experience with you.

We are looking for a B2B marketing professional, self-reliant and quickly operational, able to own the function within a small-scale organisation.

• Higher education (Bachelor’s/Master’s) with a specialisation in Marketing / Communications
• Proven experience (> 3 years) in B2B marketing, ideally in a SaaS, tech or data environment
• A first successful experience in budget management and event management
• Strong ease with digital media and professional social networks

Required qualities

• Client-relationship focus and CRM management expertise (HubSpot)
• Marked interest in digital marketing
• Confirmed mastery of all AI tools to scale up marketing output
• Quick to get to grips with new subjects
• Rigour in handling figures
• Responsiveness and availability / Team spirit
• Perfect command of English / Native speaker