Marketing Manager

RAISE Summit; Paris; On-site; EUR 55,000 - 85,000; Full time

Benefits offered by this job

Competitive salary

Professional development opportunities

Participation in exciting industry events

Job summary

A leading AI event organization in Paris is seeking a Marketing Manager to execute and optimize marketing strategies aimed at driving delegate ticket sales and enhancing brand visibility. The ideal candidate has over 3 years of B2B marketing experience, with proven SEO expertise and a strong focus on digital marketing. This role demands creativity and project management skills within a dynamic environment. Competitive salary and growth opportunities are offered.

Qualifications

• 3+ years of marketing experience focused on digital and growth.
• Proven SEO expertise with demonstrated traffic growth.
• Strong project management skills to meet deadlines.
• Growth marketing skills including paid advertising, conversion optimization, and funnel management
• Experience with marketing automation platforms (HubSpot, Marketo, or similar)
• Results‑oriented with focus on KPIs and ROI
• Analytical mindset with ability to interpret data and make informed decisions
• Strong project management skills with ability to meet tight deadlines
• Excellent communication and cross‑functional collaboration abilities
• Creative problem solving and adaptability to fast-paced environments
• Event marketing experience or conference industry background
• Knowledge of the AI ecosystem and target audience understanding

Responsibilities

• Execute integrated marketing strategies to drive sales.
• Manage end-to-end campaign implementation.
• Develop compelling messaging for various audience segments.
• Monitor and analyze campaign KPIs for optimizations.
• Implement SEO strategies to improve organic search visibility and website traffic
• Manage paid advertising campaigns (Google Ads, LinkedIn, Meta) with budget optimization
• Monitor and analyze campaign KPIs, implement data‑driven optimizations
• Build and maintain audience nurturing flows using CRM and marketing automation tools
• Create A/B testing frameworks to optimize conversion rates across touchpoints
• Generate actionable insights from campaign performance data
• Coordinate with design, content, and web teams to produce marketing assets
• Manage multiple concurrent campaigns and ensure timely delivery
• Oversee website updates, speaker announcements, and agenda publications
• Ensure optimal user experience across landing pages, registration flows, and event platforms
• Support partnership marketing initiatives and co‑marketing opportunities
• Collaborate on content creation for thought leadership and audience engagement
• Contribute to the development of delegate‑facing tools (networking app, on‑site experience)

Skills

B2B marketing experience

SEO expertise

Growth marketing skills

Project management skills

Analytical mindset

Excellent communication

Analytics

B2B marketing

Cross-functional collaboration

Education

Bachelor's degree in Marketing or related field

Tools

HubSpot

Marketo

Google Ads

CRM

Job description

About the Role

As a Marketing Manager for RAISE Summit, Europe’s leading AI event, you will spearhead the execution of a comprehensive marketing strategy to drive delegate ticket sales, enhance brand visibility, and elevate the event’s position as a global leader in AI thought leadership. This pivotal role requires expertise in multi‑channel marketing, data‑driven decision‑making, and project management to achieve ambitious growth goals. You will execute innovative marketing initiatives across multiple channels, focusing on project management, digital marketing, and growth strategies to maximize event attendance and engagement. You will be responsible for implementing strategic marketing campaigns that drive ticket sales and build our AI community. This role combines technical marketing skills with project management expertise, requiring someone who thrives in a fast‑paced event environment and can deliver measurable results.

Key Responsibilities

• Execute integrated marketing strategies to drive delegate ticket sales across Raise Summit
• Conduct market research and audience analysis to identify growth opportunities and competitive positioning
• Manage end‑to‑end campaign implementation from planning to performance optimization
• Develop compelling messaging and value propositions for different audience segments

SEO, Growth Marketing & Analytics

• Implement SEO strategies to improve organic search visibility and website traffic
• Manage paid advertising campaigns (Google Ads, LinkedIn, Meta) with budget optimization
• Monitor and analyze campaign KPIs, implement data‑driven optimizations
• Build and maintain audience nurturing flows using CRM and marketing automation tools
• Create A/B testing frameworks to optimize conversion rates across touchpoints
• Generate actionable insights from campaign performance data

Project Management

• Coordinate with design, content, and web teams to produce marketing assets
• Manage multiple concurrent campaigns and ensure timely delivery
• Oversee website updates, speaker announcements, and agenda publications
• Ensure optimal user experience across landing pages, registration flows, and event platforms

Partnership & Content Marketing

• Support partnership marketing initiatives and co‑marketing opportunities
• Collaborate on content creation for thought leadership and audience engagement
• Contribute to the development of delegate‑facing tools (networking app, on‑site experience)

Requirements

• 3+ years of marketing experience with focus on digital marketing and growth
• B2B marketing experience with preference for event, conference, or tech industry background
• Proven SEO expertise with demonstrated organic traffic growth results
• Growth marketing skills including paid advertising, conversion optimization, and funnel management
• Experience with marketing automation platforms (HubSpot, Marketo, or similar)
• Results‑oriented with focus on measurable KPIs and ROI
• Analytical mindset with ability to interpret data and make informed decisions
• Strong project management skills with ability to meet tight deadlines
• Excellent communication and cross‑functional collaboration abilities
• Creative problem‑solving approach to marketing challenges
• Adaptability to work in fast‑paced, dynamic environment

• Event marketing experience or conference industry background
• Experience marketing B2B technology events or AI/tech conferences
• Knowledge of the AI ecosystem and target audience understanding

What We Offer

• A competitive salary and benefits package.
• Opportunities for professional development and growth.
• A chance to be part of one of the most exciting events in our industry.

Recruitment Process

Position is based in Paris and is to be filled ASAP. Please forward CV and cover letter to be considered – [e-mail].

We are an equal opportunity employer and value diversity. All applications will be considered.