Marketing Manager

EF Education First Gruppe; Paris; Sur place; EUR 40 000 - 55 000; Plein temps

Résumé du poste

A global educational organization in Paris seeks a Marketing Manager to enhance the Cultural Care Au Pair program. This creative role includes managing social media, planning marketing campaigns, and coordinating with teams. Ideal candidates are experienced in marketing, fluent in French and English, and possess a proactive attitude towards cultural exchange.

Prestations

Base salary + bonus potential

Fully paid company insurance

Free internal gym access

Opportunities for international travel

Discounts on EF programs

Qualifications

• Relevant work experience in marketing with demonstrated success.
• Good communication skills in both French and English.
• Ability to work independently and in a goal-oriented manner.

Responsabilités

• Manage local social media channels and content.
• Plan and evaluate local campaigns in the French market.
• Coordinate marketing projects with central teams.

Connaissances

Social media expertise

Creative thinking

Project management

English fluency

French fluency

Description du poste

Do you have a passion for marketing and social media and want to make a difference with your work ? Do you love discovering the latest trends and turning ideas into results? If your answers to these questions are YES, we want to get to know you!

We are looking for a creative and result-oriented Marketing Manager based in Paris to increase awareness of our Cultural Care Au Pair program in France.

At Cultural Care, we build global families by bringing together international visitors with American host families—providing meaningful childcare support for families, an unforgettable year in America for au pairs, and a culturally enriching experience for both parties.

As a Marketing Manager, you are part of an ambitious and dynamic team in France (Paris/Lyon/Bordeaux) that is enthusiastic about cultural exchange.

What you’ll do:

• Have ownership of our local social media channels: Strategic planning and implementation, content management, performance monitoring, goal setting and achievement
• Planning, implementing, and evaluating local campaigns in the French market to increase awareness and generate leads
• Plan and implement events to reach our target group, increase customer loyalty and promote sales
• Work closely with our central marketing team in Zurich and the regional teams in France to coordinate campaigns, marketing projects and events
• Answer online reviews and manage social media cases when it happens
• Manage our ambassador program to drive local activities and generate referrals
• Establish and maintain new partnerships and platforms in order to place Cultural Care appropriately for our target group
• Drive your own ideas to reach new target groups and contribute to the growth of the French market
• Management of 1 staff member (Alternance)

Who you are:

• Social media is your thing – You are familiar with the latest trends and hacks to increase engagement and awareness in the target group
• You love discovering the latest industry trends and seize opportunities that enable the company to grow
• You have a strong entrepreneurial spirit, like to develop new ideas and work independently and in a goal-oriented manner
• You have the ability to think creatively and strategically and have a “nothing is impossible” attitude
• Verbal and written communication is one of your strengths
• You are organized, able to prioritize and have a good eye for design and detail
• You have relevant work experience in marketing and can demonstrate success
• You speak French at native level and are fluent in English

What you’ll get:

• An international and dynamic environment with a start-up character
• Base salary + bonus potential
• Fully paid company insurance
• Free internal gym access
• Regular training courses, team events, kick-offs and get-togethers
• The opportunity to expand your international network with colleagues from all over the world through our monthly training offers
• Opportunities to travel internationally such as employee exchanges to our US or European markets for your professional development
• Career opportunities in France and abroad within 2-3 years
• Discounts on other EF programs

Who we are:

At Cultural Care Au Pair, we believe that cultural exchange has the power to make the world a more welcoming, understanding, and open place. We are proud to be the largest and most experienced au pair organization in the world, having successfully placed more than 120,000 au pairs into welcoming American homes since 1989. Our program is strictly regulated by the Department of State and our dedicated staff work together to ensure each participant has the experience of a lifetime.

Cultural Care Au Pair is associated with EF Education First, the world leader in international education. At EF we believe that the world is better when people try to understand one another. Since 1965, we have helped millions of people see new places, experience new cultures, and learn new things about the world and about themselves. Our culturally immersive education programs—focused on language, travel, cultural exchange, and academics—turn dreams into international opportunities.

Cultural Care is proud to be an equal opportunity employer and we are committed to inclusion and belonging across race, ethnicity, gender identity/expression, sexual orientation, age, religion, ability, parental status, experience and everything else that makes you unique. For more information about our career opportunities, visit www.careers.ef.com .

Cultural Care Equal Opportunity Employment Statement:

Cultural Care is proud to be an equal opportunity employer and is committed to providing employees with a work environment free of discrimination and harassment. All qualified applicants will be considered for employment regardless of age, ancestry, color, gender identity, gender expression, marital status, national origin, physical or mental disability, race, religion, sex (including pregnancy), sexual orientation, parental status, Veteran status, or any other status or characteristic protected by applicable laws, regulations and ordinances. Discrimination or harassment based upon any of these factors is wholly inconsistent with everything we believe in and will not be tolerated. Furthermore, such discrimination or harassment may violate the laws and regulations in the locations in which we operate.

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