Marketing Manager

EF Education First; Paris; Sur place; EUR 40 000 - 60 000; Plein temps

Résumé du poste

A leading educational organization is seeking a Marketing Manager in Paris. The role involves managing social media, organizing events, and collaborating with marketing teams to enhance awareness of the Cultural Care Au Pair program in France. Candidates should have strong marketing experience, be fluent in French and English, and possess an entrepreneurial spirit. Competitive salary and benefits are offered, including meals vouchers and opportunities for international travel.

Prestations

Base salary plus bonus potential

Fully paid company insurance

Meals vouchers (€8 per workday)

Free internal gym access

Career growth opportunities

Qualifications

• Strong marketing experience with proven success.
• Fluent in French and English.
• Ability to work independently and goal-oriented.

Responsabilités

• Manage local social media channels and campaigns.
• Organize and evaluate events to promote sales.
• Coordinate with central marketing teams and local partnerships.

Connaissances

Social media trends and engagement

Entrepreneurial spirit

Creative and strategic thinking

Verbal and written communication

Organizational skills

Description du poste

Do you have a passion for marketing and social media and want to make a difference with your work? Do you love discovering the latest trends and turning ideas into results? If your answers to these questions are YES, we want to get to know you!

We are looking for a creative and result-oriented Marketing Manager based in Paris to increase awareness of our Cultural Care Au Pair program in France.

At Cultural Care, we build global families by bringing together international visitors with American host families—providing meaningful childcare support for families, an unforgettable year in America for au pairs, and a culturally enriching experience for both parties.

As a Marketing Manager, you are part of an ambitious and dynamic team in France (Paris / Lyon / Bordeaux) that is enthusiastic about cultural exchange.

What you’ll do :

1. Own our local social media channels: strategic planning, content management, performance monitoring, goal setting, and achievement.
2. Plan, implement, and evaluate local campaigns in the French market to increase awareness and generate leads.
3. Organize events to reach our target group, increase customer loyalty, and promote sales.
4. Coordinate campaigns, marketing projects, and events with our central marketing team in Zurich and regional teams in France.
5. Respond to online reviews and manage social media cases.
6. Manage our ambassador program to drive local activities and generate referrals.
7. Establish and maintain new partnerships and platforms to appropriately position Cultural Care for our target group.
8. Drive your own ideas to reach new target groups and contribute to the growth of the French market.
9. Manage 1 staff member (Alternance).

Who you are :

• You are familiar with the latest social media trends and hacks to increase engagement and awareness.
• You love discovering industry trends and seize opportunities for growth.
• You have a strong entrepreneurial spirit, enjoy developing new ideas, and work independently and goal-oriented.
• You think creatively and strategically with a “nothing is impossible” attitude.
• Verbal and written communication are among your strengths.
• You are organized, able to prioritize, and have a good eye for design and detail.
• You have relevant marketing experience and can demonstrate success.
• You speak French at native level and are fluent in English.

What you’ll get :

• An international, dynamic environment with a start-up character.
• Base salary plus bonus potential.
• Fully paid company insurance.
• Meals vouchers (€8 per workday).
• Free internal gym access.
• Regular training courses, team events, kick-offs, and get-togethers.
• The opportunity to expand your international network through monthly training with colleagues worldwide.
• Opportunities for international travel, including employee exchanges to the US or European markets.
• Career growth opportunities in France and abroad within 2-3 years.
• Discounts on other EF programs.

Who we are :

At Cultural Care Au Pair, we believe cultural exchange can make the world more welcoming, understanding, and open. We are proud to be the largest and most experienced au pair organization in the world, having placed over 120,000 au pairs into American homes since 1989. Our program is strictly regulated by the Department of State, and our staff ensures each participant has an enriching experience.

We are part of EF Education First, a global leader in international education. Since 1965, EF has helped millions explore new places, cultures, and learn about themselves through our language, travel, cultural exchange, and academic programs—turning dreams into international opportunities.