Marketing Director - EMEA

Confidential Jobs; Paris; Hybride; EUR 60 000 - 80 000; Plein temps

Résumé du poste

A leading healthcare organization is seeking a Marketing Director for the EMEA region. This role focuses on executing regional marketing strategies to drive growth and enhance brand equity. The ideal candidate has over 10 years of experience in branded CPG, strong leadership skills, and a track record in successful marketing initiatives. A background in personal care is preferred, and the role supports flexible hybrid work arrangements.

Prestations

Innovative and forward-thinking environment

Impactful marketing initiatives

Diverse and talented team

Qualifications

• 10+ years of branded CPG experience, ideally in personal care.
• Strong expertise in marketing management and communication.
• Experience in leading cross-functional teams and projects.

Responsabilités

• Set and execute the regional marketing strategy.
• Inspire and lead a team of 10 marketers.
• Drive brand awareness and consumer experience.

Connaissances

Marketing management

Consumer insights

Digital marketing

Leadership

Analytical skills

Strategic thinking

Formation

Bachelor’s degree in marketing or Business

Relevant Master’s degree

Description du poste

Job Description

Position: Marketing Director – EMEA

Department: Marketing

Position Reports to: SVP EMEA Region

Location: Paris or Milan or Madrid

Work type: Hybrid - (3 days office and 2 days working from home).

We are revolutionizing the world of health and wellness, and we want you to be a part of it!

We're looking for a talented and energetic Marketing Director for EMEA to help us redefine the conventions of our category.

The successful candidate will have experience in a minimum of two major European markets, and will ideally have worked in a regional role previously.

What You'll Do:

• Strategic Visionary: set and execute the regional marketing strategy to drive double-digit growth in EMEA across our core product categories.
• Team Leader: inspire and lead a team of 10 marketers, with 4 direct reports to achieve ambitious goals.
• Brand builder: nurture our mission, build the equity of our brands, drive awareness, consideration, desirability, cultural relevancy and curate consumer experience through all touchpoints.
• Innovator: leverage our exciting portfolio of global and local brands with locally relevant acceleration programs, partner with the global marketing and innovation team to create superior solutions that fuel growth and strengthen competitive advantage.
• Business owner: have a strong business-driven mindset with a bias for action, always looking at risks and opportunities, managing brand P&Ls and investment required and recommending acceleration or corrective actions to deliver growth ambitions. You will create Category Growth Platforms, Trade Engagement Decks, LSM Deployments, Toolkits / Targets / Trackers.

Who We Are:

Join a global organization of talented individuals from world-renowned pharma and consumer goods companies.

We operate in the Consumer Healthcare sector, with a strong company mission and social impact, driving double-digit growth globally.

In this role, you'll be a crucial player in our company's future, driving business growth. Your strategic and creative mindset will help us thrive in this competitive landscape.

What You Need:

• Proven Marketing Expertise: strong foundational marketing skills with a track record of success in marketing management and 4Ps execution (consumer and customer facing), utilizing market and consumer insights to inform overall strategy, action plans and sales go-to-market effort. Demonstrated success in CPG businesses, preferably with challenger brands targeting young adult audiences.
• Strong communication and consumer experience: expertise in communication, digital marketing & audience planning, social engagement, PR, influencer strategy with track record of success in brand building through each element of the funnel (awareness, consideration, conversion).
• Solid knowledge of consumer trends: expertise in insight mining & and utilizing consumer insights to inform brand building and supporting sales go-to-market efforts.
• Strong Marketing Planning & Execution: ability to build profitable growth with track record of success in financial delivery, planning and marketing budget management. The ideal candidate will be a source of proposition and bring recommendations based on business trends, competitive activities, identified risks and opportunities. Strong ability to translate marketing plans and strategy in compelling argumentations for the trade and sales partners.
• Resourcefulness: Ability to achieve ambitious goals and drive growth even with limited resources. Strong can-do attitude and bias for action.
• Collaborative Mindset and contribution: Experience in a small, nimble, and fast-paced environment is a plus. Proven ability to collaborate with global cross-functional teams and contribute to the wider organizational strategy.
• Strategic Thinking Skills: Proven ability to develop and execute long-term plans while delivering short-term wins.
• Analytical Skills: Strong ability in data management, consumer insights, market trend understanding, ROI analyses and P&L management.
• Leadership: Ability to build and lead a strong, accountable team and be the advocate of the priorities and needs for the EMEA business. Persuasive in communication.
• Organizational skills: ability to manage multiple priorities and deadlines.
• Excellent communication and presentation skills, with English fluency. Proficiency in additional languages is a plus.
• Professional experience: 10+ years of branded CPG experience – experience in personal care is a plus. Previous experience in a multi-territorial role is also strongly preferred.

Education:

• Bachelor’s degree in marketing, Business, or a related field. A relevant Master’s degree is preferred.

Why Join Us?

• Be part of an innovative and forward-thinking company, making a real impact in people health & wellbeing
• Work with a diverse and talented “roll-up your sleeves” team with a strong bias for action, entrepreneurial mindset and exciting growth agenda.
• Lead impactful marketing initiatives that shape the future of health and wellness and resonate in culture.
• Be the champion of our digital transformation and build highly desirable brand

Ready to make a difference and take your career to the next level? Apply now and be a driving force in our exciting journey!