Market & Shopper Insights (H/F/X)

Mars; Paris; Sur place; EUR 50 000 - 90 000; Plein temps

Résumé du poste

An established industry player is seeking a strategic leader to drive insights in the Pet Nutrition business. This role is pivotal in interpreting consumer signals and collaborating with senior stakeholders to identify growth opportunities. You will be at the forefront of shaping strategies that enhance understanding of local consumers and competition. Join a purpose-driven company that values diversity and offers extensive learning and development opportunities. If you are passionate about pets and possess strong analytical skills, this is an exciting chance to make a significant impact in a global business.

Prestations

Best-in-class learning and development support

Access to Mars University

Industry competitive salary

Company bonus

Qualifications

• Strong strategic thinker with the ability to set direction for a team.
• Inquisitive insight professional who enjoys understanding purchase behavior.

Responsabilités

• Drive foundational & groundbreaking insights to inform strategy.
• Collaborate with internal & external stakeholders for market insights.
• Lead decision-making forums ensuring learning plans are executed.

Connaissances

Strategic Thinking

Commercial Acumen

Research Analysis

Stakeholder Engagement

Team Leadership

Project Management

Consumer Behavior Understanding

Formation

Bachelor's Degree

Master's Degree

Description du poste

A great opportunity to join a leading team interpreting numerous consumer signals to deliver insights into our Pet Parents across the EU, shaping the world we want tomorrow by bringing our purpose of “A better world for Pets” to life and attaining growth we are proud of for our Pet Nutrition business.

Reporting to the EU Insights Director, the EU Shopper Insight leads will be a strong, strategic, thought leader ensuring each cluster is executing plans with the latest shopper insight where applicable down to the market & channel level. This person will be a strategic co-pilot, collaborating at a senior level with clusters to identify future risks & growth opportunities in alignment with Mars portfolio & the wider category.

What are we looking for?

• Strategic co-pilot with MS&D to drive planning & execution, building out your network to ensure recommendations are actionable with sales & category teams alike.
• Strong strategic thinker with an ability to set direction for a team & partner effectively.
• Ability to lead & explain complex research to understand current and future trends in a simple manner.
• A passion for building effective & engaged broad teams across geographies.
• Solid commercial acumen with the ability to engage and drive action amongst senior stakeholders.
• Passion for cats and dogs would be ideal.
• Be an independent voice of reason utilizing shopper insight as a force for good in strategy, planning & execution within the clusters and the markets.
• Inquisitive insight professional, who enjoys understanding what drives purchase behavior and performance to drive business value & solutions.
• Enjoy working in a global business with a broad network of stakeholders and able / comfortable navigating a complex environment.
• Biased toward action. Taking initiative, entrepreneurial skills and hitting the ground running to move projects forward right from the start.

What will be your key responsibilities?

• Drive both foundational & groundbreaking insight that step changes what we know about local consumers, retailers & competition within a cluster to inform strategy.
• Quarterly shopper / business round ups keeping track of performance within the category in relation to the market with actionable recommendations.
• Ability to share strategic shifts and trends across the cluster whilst deep diving into market patterns, formulating hypothesis & strategies that are actionable & drive performance.
• Drive & expand channel understanding within the cluster, fostering a channel / shopper centric approach.
• Have a senior seat at the table for cluster led decision making forums, ensuring learning plans are created, interpreted & executed in line with ambition at both cluster & market level.
• Build channel, shopper & cluster / market insights via research & analysis. Collaborating with internal & external stakeholders (including customer, sales, MS&D & market teams).
• Collaborate with portfolio & category insight leads to ensure insights & recommendations for the cluster align with the category direction & portfolio priorities.
• Establish & develop partnerships with agencies to ensure continuous best practice and cutting-edge insight.

What can you expect from Mars?

• Work with over 140,000 diverse and talented Associates, all guided by the Five Principles.
• Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
• Best-in-class learning and development support from day one, including access to our in-house Mars University.
• An industry competitive salary and benefits package, including company bonus.

Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.