Overview
Part of Saint-Gobain Construction Fabrics Performance Segment, the Market Intelligence Manager will play a key role in providing strategic market insights and actionable recommendations on business growth opportunities for our teams worldwide.
Responsibilities
- Market and Competitor Analysis: Gather, organize and analyze market data; track industry trends to influence strategic decisions; regularly review and analyze information from markets and competitors to assess market conditions and identify potential business opportunities or threats.
- Market studies: Conduct market research on target market segments and countries; lead new market / applications study in collaboration with our BU / regions teams; for on-demand ad-hoc market studies, guide our teams in scoping, brief elaboration, external agencies selection, and market sturdy delivery for optimized recommendations.
- Share outcomes and conclusions to internal stakeholders to ensure best practice sharing.
- Budget & Strategic Plan Support: Lead the preparation, support, and review of market data for budget and plan, in alignment with the other Performance segments and the Group; monitor and provide regular updates on trends throughout the year; provide guidance and support in the development of business & marketing strategies.
- Marketing intelligence tools and processes: Work closely with IT to contribute to improving efficiency and user experience of our marketing intelligence tools; provide dedicated training to our teams with new market data / tools available to them; central management of Master Data on Customers / Products perimeters with the animation of a community of regional data owners (PM, sales in the regions) for alignment, cleaning and enhancing usage of data.
- Legal and EU affairs: Support the team in anti-dumping procedures, export controls.