Market Development Manager - RFID, French Market

Avery Dennison; Lille; Sur place; EUR 60 000 - 80 000; Plein temps

Résumé du poste

A leading company in materials science is seeking a Sensors Market Development Manager to drive growth through RFID solutions. The role involves collaboration with various teams to identify business opportunities and develop market strategies. Ideal candidates will have extensive experience in market development, particularly in the RFID industry, and be fluent in French. This position requires strong project management and communication skills, along with a proven track record in business development.

Qualifications

• 5-10+ years in business development or sales, with RFID expertise.
• Business fluent in French is essential.

Responsabilités

• Drive growth and develop new business opportunities using RFID solutions.
• Collaborate with Sales and Product Development teams.
• Craft regional and customer-specific go-to-market strategies.

Connaissances

Project Management

Communication

Influencing

Storytelling

Formation

Bachelor’s Degree in Marketing

Master’s Degree

Description du poste

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About Avery Dennison

Avery Dennison Corporation (NYSE: AVY) is a global materials science and digital identification solutions company. We create products and solutions that help advance the industries we serve by providing branding and information solutions that optimize labor and supply chain efficiency, reduce waste, promote sustainability, circularity, and transparency, and better connect brands and consumers. Our offerings include labeling and functional materials, RFID inlays and tags, software applications connecting the physical and digital, and enhanced branded packaging that improves customer experience. We serve industries worldwide such as home and personal care, apparel, retail, e-commerce, logistics, food and grocery, pharmaceuticals, and automotive, employing approximately 35,000 people across more than 50 countries. Our reported sales in 2024 were $8.8 billion. Learn more at www.averydennison.com.

We are not just a leader in materials science and branding solutions; we are a passionate team committed to bringing brands to life and transforming customer connections. Through platforms like Embelex and our Aftermarket solutions, we aim to solve complex challenges and foster a sustainable future.

Job Description

The Sensors Market Development Manager is responsible for driving growth and developing new business opportunities using Avery Dennison RFID solutions. You will collaborate closely with Sales, Product Development, and Innovation teams to identify and convert opportunities into sales.

• Identify, assess, develop, and manage new programs and business opportunities for assigned products, leading to successful commercialization.
• Partner with stakeholders to develop market-appropriate products, support materials, and pricing strategies across RFID, NFC, and consumer experience solutions.
• Work with prospective customers to identify unmet needs and present solutions.
• Navigate complex problems and structures to find the best solutions for customer needs.
• Present ROI business case analysis.
• Stay updated on industry trends by attending trade shows and market insights events.
• Surface new ideas, product applications, and solutions to development teams.
• Communicate key value propositions and differentiators of Avery Dennison solutions to customers.
• Craft regional and customer-specific go-to-market strategies.
• Develop long-term business opportunities and identify quick-hit projects.
• Support marketing with product forecasting.
• Build and maintain relationships with customer partners.
• Collaborate with other business units to evaluate volume, trends, and quality.
• Establish pricing strategies and secure optimal product positioning within target accounts.

Qualifications

• Bachelor’s Degree in Marketing, Business, or related field; Master’s preferred.
• Extensive experience in Market Development, Business Development, or sales, especially in RFID industry.
• Deep knowledge of the retail apparel and general merchandise markets.
• Ability to develop and execute go-to-market strategies.
• 5-10+ years in business development or sales, with RFID expertise.
• Understanding of RFID label manufacturing and solutions.
• Strong project management, communication, and influencing skills.
• Storytelling ability and project championing skills across functions.
• Solid understanding of finance and ROI analysis.
• Proven track record of developing new business opportunities.
• Excellent interpersonal, written, and organizational skills.
• Business fluent in French is essential.
• Ability to travel frequently, 50%+.