Internship - Digitalization of Marketing & Sales Processes (Automation, Data Visualization, AI)

CMA CGM; Marseille; Sur place; EUR 12 000 - 15 000; Plein temps

Résumé du poste

CMA CGM invites a student intern to join the Marketing & Sales teams in Marseille to design efficient workflows, automate repetitive tasks, and integrate generative AI where it adds value. You’ll map processes, build automations using Power Automate, Power BI, Lists, and Teams, and prototype AI use cases for marketing and sales.

You'll help prepare for larger-scale rollouts, adopt best practices, and train teams with practical guidelines.

Qualifications

• Bachelor's or Master's degree in Marketing, Data, Information Systems or a related field.
• Strong command of the Microsoft ecosystem: Power Automate, Power BI, Excel, Teams.
• Interest in generative AI and advanced prompting.
• Strong process-analysis and documentation skills.
• Good written communication in French and English.

Responsabilités

• Map Marketing & Sales processes and tools, identify pain points and prioritize workstreams (automation, AI, redesign).
• Clean up and document the selected processes (trackers, charters, validation workflows).
• Build automations on the Microsoft ecosystem (Power Automate, Lists, Power BI, Teams): notifications, dashboards, milestone reminders.
• Set up automatic emailing milestone reminders (D-10 / D-5 / D-2) and a weekly Power BI dashboard for operational marketing steering.
• Automate post-event follow-up (attendees, thank-you messages, follow-ups) and vertical lead alerts for the sales teams.
• Prototype two generative AI POCs: a client-visit preparation assistant and a sales-materials generation tool.

Connaissances

Process analysis

Documentation

Bilingual FR/EN

Creative mindset

Formation

Bachelor's or Master's in Marketing, Data, Information Systems or related field

Outils

Power Automate

Power BI

Excel

Teams

Description du poste

You will join the Marketing & Sales teams to help make their processes more efficient, by redesigning certain workflows, automating repetitive tasks and integrating generative AI wherever it brings real value, in order to prepare for larger-scale rollouts.

You will work across the full chain: mapping existing processes and tools, building automations on the Microsoft ecosystem (Power Automate, Lists, Power BI, Teams), and prototyping generative AI use cases for marketing and sales teams.

It is an opportunity to combine innovation, automation and generative artificial intelligence in service of marketing and sales performance, in a dynamic, data-driven environment.

WHAT ARE YOU GOING TO DO?

Map Marketing & Sales processes and tools, identify pain points and prioritize workstreams (automation, AI, redesign).

Clean up and document the selected processes (trackers, charters, validation workflows).

Build automations on the Microsoft ecosystem (Power Automate, Lists, Power BI, Teams): notifications, dashboards, milestone reminders.

Set up automatic emailing milestone reminders (D-10 / D-5 / D-2) and a weekly Power BI dashboard for operational marketing steering.

Automate post-event follow-up (attendees, thank-you messages, follow-ups) and vertical lead alerts for the sales teams.

Prototype two generative AI POCs: a client-visit preparation assistant and a sales-materials generation tool.

Explore additional generative AI use cases: generating sales materials, slides, web content and pre-meeting account briefs, automated competitive monitoring.

Measure the time and performance gains from automation and AI, and formulate recommendations for larger-scale rollout.

Support adoption: write a best-practices and advanced prompting guide, train the teams.

WHO ARE WE LOOKING FOR?

Education: Currently pursuing a Bachelor's or Master's degree in Marketing, Data, Information Systems or a related field.

Technical skills: good command of the Microsoft ecosystem (Power Automate, Power BI, Excel, Teams).

Strong interest in generative AI and advanced prompting (Claude, ChatGPT).

Strong process-analysis skills and rigor in documentation.

Good written communication skills, in both French and English.

Prior experience or academic project in process automation or data visualization.

Familiarity with Marketing & Sales environments (CRM, emailing, events).

Creative mindset, autonomy and taste for experimentation.

JOB ENVIRONMENT

Location: MARSEILLE

Internship duration: 6 monts, beginning January 2027