International Communication & Marketing Manager - EMEA

Lamacompta; Annecy; Sur place; EUR 45 000 - 65 000; Plein temps

Résumé du poste

UTMB Group, leader mondial dans l'organisation d'événements de trail, recherche un International Communication & Marketing Manager - EMEA. Ce rôle stratégique implique le développement de plans marketing pour le circuit UTMB World Series, tout en collaborant avec des équipes internationales. Le candidat idéal aura une solide expérience en marketing, une passion pour le monde extérieur et une capacité à travailler dans un environnement dynamique.

Prestations

Tickets restaurants

Mutuelle

50% Transports

Horaires flexibles

Équilibre travail-vie personnelle

Qualifications

• Minimum 5 ans d'expérience en marketing et communication, idéalement dans un contexte international.
• Expérience dans des environnements multi-pays et multi-projets.
• Connaissance en gestion de partenaires et coordination de réseau.

Responsabilités

• Développer et mettre en œuvre des plans marketing et communication pour les événements UTMB.
• Fournir un soutien stratégique au département international.
• Superviser l'intégration Marcomm pour les nouveaux événements franchisés.

Connaissances

Leadership

Stratégie de Marcomm

Communication

Gestion de projet

Rédaction

Description du poste

Join us!

Are you ready to lead international communication projects?

Are you comfortable navigating between coordination, consulting, and operational support?

Are you passionate about the outdoor world?

Then don’t wait—this role is for you!

Who we are?

UTMB Group is the global leader in organizing trail running events. Its flagship race, the HOKA UTMB Mont-Blanc, has been the international reference for trail running for many years.

Based in Chamonix-Mont-Blanc in the French Alps, UTMB Group launched the UTMB World Series circuit in partnership with The IRONMAN Group in 2022. It is now the largest trail running circuit in the world, gathering over 50 events to bring the UTMB adventure closer to runners worldwide.

Advantages

• Tickets restaurants
• Mutuelle
• 50% Transports

What we are looking for?

As part of the UTMB Group Marketing and Communication team, and reporting to the Director of Marketing, Communication & Media, the International Communication & Marketing Manager - EMEA will actively contribute to the creation, adaptation, and delivery of marketing & communication tools for the UTMB World Series circuit, especially for franchised and licensed events in the EMEA zone (and occasionally beyond).

This is a position in a fast-paced, international, and dynamic environment.

Your main mission and key responsibilities

As International Communication & Marketing Manager - EMEA, your responsibilities will be diverse and strategic.

The success of UTMB World Series events relies in part on the development and implementation of structured marketing and communication plans that both align with global guidelines and take local specificities into account. As a marketing and communication generalist with in-depth knowledge of the UTMB World Series organization and its guidelines, you are the most qualified person to support events in achieving their objectives and delivering the best possible experience for runners.

Strategic coordination and support for UTMB International Department

• Provide strategic support to UTMB International Department, especially to work on franchised and licensed events projects (consulting, P&L follow-up, activation planning, RACI, etc.)
• Act as a liaison between UTMB International Department and UTMB Group’s Global Marcomm leaders: Communication & PR, Brand & Content, Marketing & Registration

Operational support for franchised and licensed EMEA events

• Oversee Marcomm onboarding for new franchised and licensed events
• Follow up on the implementation of marketing and communication plans
• Support local teams with client services, best practice sharing, and performance reporting

Collaboration with Global & Regional Marcomm leaders

• Help define coordination processes with other regions: LATAM, North America, Oceania, Asia.
• Serve as a conduit between UTMB International Department and Global Marcomm teams to ensure consistency and knowledge sharing

Work location

Annecy (74) or Chamonix Mont-Blanc (74)

Profile & Skills

Experience & Background

• Minimum 5 years of experience in marketing and communication, ideally in an international context within the event, sports, or outdoor industry
• Experience working in multi-country and multi-project environments
• Background in partner management, network coordination, or brand deployment

Key Skills

• Proven ability to lead and adapt Marcomm strategies across different markets
• Comfortable using planning, reporting, and coordination tools
• Ability to operate at both strategic and operational levels in a structured but evolving environment
• Solid understanding of brand strategy, field activation, and marketing plan
• Strong writing skills and the ability to craft clear and impactful messaging

Personal Qualities

• Excellent interpersonal skills and ability to influence without direct authority
• Diplomatic mindset, cross-cultural agility, and strong synthesis abilities
• Proactive, autonomous, and team-oriented

Required Languages

• French: strong command required
• English: fluent, mandatory (daily working language)

What do we offer?

• A role within a fast-growing company, in a passionate and purposeful environment
• Work-life balance with flexible working hours and hybrid options
• A workplace in Annecy or Chamonix Mont-Blanc—ideal for outdoor lunch breaks!
• Competitive fixed salary based on experience + benefits (health insurance, CET, employee discounts, Edenred lunch card)
• Promotional offers from UTMB World Series partners & UTMB Mont-Blanc

Recruitment Process

At UTMB Group, we value your time and commitment. Our recruitment process is simple:

• Interview with Morgane (HR Manager) via video call (45 minutes): get to know the company and ensure mutual fit
• Interview with Antoine (Director of Marketing, Communication & Medias) on-site or video – 1 hour): assess both your technical and interpersonal fit, and present the Marcomm BU’s current challenges to help you project yourself in the role
• Interview with Lucie (International Project Manager) (on-site or video – 45 minutes): explore your ability to evolve in an international, project-driven environment, and discuss your understanding of franchise/licensing challenges

Welcome to the UTMB adventure!