GTM Engineer M/F

MyTraffic; Paris; On-site; EUR 36,000 - 44,000; Full time

Benefits offered by this job

Attractive salary package

Full ownership of projects

Opportunity for personal growth

Modern tools and technology

Job summary

MyTraffic in Paris is looking for a Lead Generation Specialist to optimize lead generation strategies in a modern, AI-powered environment. You will work closely with AEs to create effective lead lists, run outbound campaigns, and automate qualification processes. The role requires fluency in both French and English, a background in growth or go-to-market strategies, and proficiency with various digital tools. You’ll also enjoy a package around 40K€ and full ownership of your projects.

Qualifications

• Fluency in both French and English.
• Comfortable working with data and digital tools.
• Ability to test, automate, and iterate quickly.

Responsibilities

• Work daily with AEs to sharpen targeting, sources, and personas.
• Build high-quality lead lists and run automated campaigns.
• Continuously improve the lead generation engine.

Skills

Curious

Resourceful

Analytical

Detail-oriented

Results-driven

Familiarity with scraping

Familiarity with AI tools

Digital marketing understanding

Education

Background in Growth or GTM

Tools

Clay

LinkedIn Sales Navigator

HubSpot

Excel

CRM tools

no-code tools

SQL

Lemlist

Zapier

Job description

About MyTraffic

MyTraffic is Europe's leading location intelligence platform, empowering commerce professionals with data‑driven insights to optimize physical locations.

Job Description

From day one, you’ll be coached by our Head of Lead Gen who will support your growth and help you ramp up quickly. You’ll also be part of a real lead generation squad, working closely with two other Lead Gen to build and scale our prospecting machine together.

What you’ll Do

• Work daily with AEs to sharpen targeting, sources, and personas.
• Build high‑quality lead lists using Clay, LinkedIn Sales Navigator, HubSpot, and intent‑based or ABM strategies.
• Build and run automated campaigns based on intent signals.
• Set up workflows for lead capture, qualification, and handoff to the right teams.
• Run outbound campaigns and automation for AEs.
• Experiment with tools like lemlist, n8n (or Make/Zapier), and AI to eliminate repetitive work.
• Continuously improve the lead gen engine from detection to conversion.
• Document and structure acquisition processes.

What you’ll Learn

• How to deploy a modern, scalable, AI‑centric lead generation strategy.
• How to build and automate systems to generate, qualify, and route leads.
• Key B2B techniques such as ABM, intent data, and behavioral scoring.
• How to drive real business impact in a fast‑paced environment.

About you

• Curious, resourceful, and comfortable with digital tools.
• Love to test, automate, and iterate quickly.
• Understanding of B2B, sales cycles, and digital marketing.
• Comfortable working with data (Sheets/Excel, no‑code tools, CRM, maybe even SQL).
• Background in Growth or GTM (an internship is enough).
• Analytical, detail‑oriented, and results‑driven.
• Bonus: familiarity with scraping, APIs, enrichment logic, or AI tools.
• Fluent in French and English.

What we offer

• Attractive package: around 40K€.
• Full ownership: test fast, iterate freely, make a real impact.
• Work with a forward‑thinking team that values responsibility and innovation.
• Learn and grow on tools like Clay, Lemlist, HubSpot, GPT, Zapier & more.
• Build skills highly sought‑after in today’s AI‑powered B2B landscape.