Growth Operations & Automation Specialist

Pennylane; Paris; Hybrid; EUR 65,000 - 90,000; Full time

Job summary

Pennylane, based in Paris, is seeking a Growth Operations & Automation Specialist to join the Growth team. You will transform prospect data, automate processes, and build AI-powered workflows to boost Marketing and Sales efficiency.

Collaborating across Marketing, Sales, Product Marketing, Operations, and Product, you will design scalable automations, enrich data, and connect systems like Salesforce and CRM tools. This role offers end-to-end ownership in a hybrid Paris setup.

Qualifications

• Hands-on experience in Growth Ops, Marketing Ops, Revenue Ops, or automation, ideally in B2B SaaS or a scale-up.
• Strong proficiency with n8n and complex, multi-tool workflows.
• Ability to translate business challenges into tech solutions.
• Familiarity with CRM systems, prospect data, scraping, enrichment, and scoring.
• Proven record of impactful automation projects.
• Practical experience using AI tools and supporting adoption.
• Strong communication and project management skills.
• Autonomy, curiosity, and an ownership mindset.
• Professional working proficiency in English.
• Bonus: Experience with SEO, SEA, or the broader acquisition funnel.

Responsibilities

• Build scalable automation workflows by designing and maintaining complex workflows using n8n.
• Automate prospect scraping, enrichment, scoring, and activation.
• Identify CRM bottlenecks and replace manual processes with scalable solutions.
• Connect our data warehouse with Salesforce to generate opportunities and provide actionable insights to Sales.
• Turn data into growth by improving prospect database quality and usability.
• Build tools to help Marketing and Sales generate and activate qualified leads.
• Support acquisition initiatives: outbound, events, partnerships.
• Monitor project impact on lead generation, conversion, and efficiency.
• Drive AI adoption by identifying valuable AI use cases and creating agents, skills, and reusable workflows.
• Experiment with tools like Dust, Cursor, and Claude Code; support adoption via training and docs.
• Connect and optimise our stack by integrating Salesforce, Modjo, Dust, and Livestorm.
• Translate business needs into technical solutions; own projects from scoping to deployment and iteration.
• Ensure GDPR, CNIL, security, and data governance compliance.

Skills

Growth Ops

Automation

Data

AI adoption

Project management

English proficiency

Tools

n8n

Salesforce

Modjo

Dust

Livestorm

Cursor

Claude Code

MCPs

Job description

Why this role exists

At Pennylane, Growth Operations is crucial in transforming prospect data and marketing processes into an automated, reliable, and scalable growth engine. We are hiring a Growth Operations & Automation Specialist to join our Growth team and work at the intersection of business, data, automation, and AI. Your mission: enhance how we identify, enrich, and activate prospects while building tools that boost Marketing and Sales efficiency.

You will also contribute to AI adoption by identifying use cases, creating agents and workflows, testing new tools, and empowering teams to use them effectively.

What is Pennylane?

Pennylane is one of France's leading fintech unicorns, creating the financial and accounting operating system for European SMEs and accounting firms. Founded in 2020, we empower business owners to make better decisions and enable accountants to focus on client advisory.

A few figures to illustrate our scale and ambition:

• 1.3 million+ SMEs already work with Pennylane.
• 7,000+ accounting firms use our platform.
• 1,100+ Pennylaners representing over 25 nationalities.
• €400 million+ raised since launch.
• Remote-friendly, international culture as we expand across Europe.

What You’ll Do

As part of our Growth team, you'll closely collaborate with Marketing, Sales, Product Marketing, Operations, and Product.

Build scalable automation workflows

• Design and maintain complex workflows using n8n
• Automate prospect scraping, enrichment, scoring, and activation
• Identify CRM bottlenecks and replace manual processes with scalable solutions
• Connect our data warehouse with Salesforce to generate opportunities and provide actionable insights to Sales

Turn data into growth

• Improve prospect database quality and usability
• Build tools to help Marketing and Sales generate and activate qualified leads
• Support acquisition initiatives: outbound, events, partnerships
• Monitor project impact on lead generation, conversion, and efficiency

Drive AI adoption

• Identify valuable AI use cases for Growth, Marketing, and Sales
• Create agents, skills, and reusable workflows
• Experiment with tools like Dust, Cursor, and Claude Code
• Support adoption via training, documentation, and pilot programs

Connect and optimise our stack

• Integrate tools such as Salesforce, Modjo, Dust, and Livestorm
• Translate business needs into technical solutions
• Own projects from scoping to deployment and iteration
• Ensure compliance with GDPR, CNIL, security, and data governance

What You Bring

• Hands‑on experience in Growth Ops, Marketing Ops, Revenue Ops, or automation, ideally in B2B SaaS or a scale‑up
• Strong proficiency with n8n and complex, multi‑tool workflows
• Ability to translate business challenges into tech solutions
• Familiarity with CRM systems, prospect data, scraping, enrichment, and scoring
• Proven record of impactful automation projects
• Practical experience using AI tools and supporting adoption
• Strong communication and project management skills
• Autonomy, curiosity, and an ownership mindset
• Professional working proficiency in English
• Bonus: Experience with SEO, SEA, or the broader acquisition funnel

Tools and environment

You’ll use tools like n8n, Salesforce, Modjo, Dust, and Livestorm and experiment with solutions such as Cursor, Claude Code, and MCPs.

What You Can Expect

• A role combining Growth, automation, data, and AI
• End-to-end ownership with measurable business impact
• Opportunity to build systems from scratch
• Key role in shaping automation and AI practices
• Close collaboration with cross‑functional teams
• A demanding, supportive, execution‑and learning-focused environment

Location and working model

Permanent position based in Paris on a hybrid basis.

Our recruitment process

• Talent Acquisition interview (30 min, remote)
• Hiring Manager interview (1 hour, remote)
• Case study & debrief (1 hour, remote)
• Final interview with a Marketing leader (45 min, remote)
• Team‑fit interview (1 hour, in person)

Our commitment to diversity and inclusion

Pennylane is committed to an inclusive, supportive work environment with equal opportunities for all candidates, regardless of background, gender, religion, sexual orientation, disability, or any other personal characteristic.

Données personnelles

Pennylane traite vos données pour gérer votre candidature et évaluer votre adéquation au poste. Si votre candidature n’aboutit pas, vos données peuvent être conservées 2 ans à compter de notre dernier échange ou de la clôture du recrutement afin de constituer & gérer un vivier de candidats. Vous pouvez vous opposer à tout moment et demander la suppression de vos données en écrivant à : [e-mail].

Notre data policy

Pennylane processes your data to manage your application and assess your suitability for the position. If your application is unsuccessful, your data may be retained for 2 years from our last exchange or the closing of the recruitment process, in order to build and manage a candidate pool. You may object at any time and request the deletion of your data by writing to [e-mail]. Learn more

Personal Data

Pennylane processes your data to manage your application and assess your suitability for the position. If your application is unsuccessful, your data may be retained for 2 years from our last exchange or the closing of the recruitment process, in order to build and manage a candidate pool. You may object at any time and request the deletion of your data by writing to [e-mail]. Learn more

Personenbezogene Daten

Pennylane verarbeitet Ihre Daten, um Ihre Bewerbung zu bearbeiten und Ihre Eignung für die Stelle zu beurteilen. Sollte Ihre Bewerbung nicht erfolgreich sein, können Ihre Daten bis zu 2 Jahre ab unserem letzten Austausch oder dem Abschluss des Rekrutierungsverfahrens gespeichert werden, um einen Kandidatenpool aufzubauen und zu verwalten. Sie können jederzeit Widerspruch einlegen und die Löschung Ihrer Daten beantragen, indem Sie an [e-mail] schreiben. Mehr erfahren

Datos personales

Pennylane trata sus datos para gestionar su candidatura y evaluar su idoneidad para el puesto. En caso de que su candidatura no sea seleccionada, sus datos podrán conservarse hasta 2 años a partir de nuestro último contacto o de la finalización del proceso de selección, con el fin de constituir y gestionar una reserva de candidatos. Puede oponerse en cualquier momento y solicitar la eliminación de sus datos escribiendo a [e-mail]. Más información