Go-to-Market Manager for accounting

Agicap; Lyon; Hybride; EUR 40 000 - 80 000; Plein temps

Résumé du poste

An innovative firm is seeking a Go-to-Market Manager to drive product strategies and launch initiatives. This exciting role involves collaborating with various teams to ensure successful product adoption and market positioning. With a focus on cash flow management and pre-accounting automation, the ideal candidate will leverage their analytical skills and entrepreneurial mindset to contribute to the company's growth. Join a dynamic team dedicated to excellence and innovation in financial management solutions for SMEs and Mid-Market companies.

Prestations

Competitive salary

Growth opportunities

Fast-paced environment

Qualifications

• 2+ years of experience in accounting or SaaS accounting solutions.
• Strong analytical and strategic thinking skills required.

Responsabilités

• Coordinate product launches with cross-functional teams.
• Develop and maintain product positioning and messaging.

Connaissances

Analytical Skills

Strategic Thinking

Leadership

Communication Skills

Entrepreneurial Mindset

Formation

Master's degree in business

Master's degree in marketing

Outils

SaaS Accounting Solutions

Description du poste

Created in Lyon in 2016 by French entrepreneurs, Agicap is one of the fastest scale-ups in Europe, with over 7000 customers and revenue growth above 100% YoY for the past 3 years. Agicap allows CEOs and Finance teams of SMBs and Mid-Market companies to efficiently manage and forecast their cash flow, pay their suppliers, and get paid. Cash is King, and Agicap fundamentally reshapes the way companies manage one of their greatest pain points.

Our ambition is to become the global financial management solution for SMEs and Mid-Market companies worldwide. To achieve this, we have raised 3 rounds of funding totaling $121 million, with prestigious VC funds including Greenoaks, Partech, and BlackFin. These resources fuel our product innovation, allowing us to grow our team and expand internationally across Europe. We now have over 500 employees.

We believe our success stems from our passionate and dedicated teams, committed to building a company where people can grow and develop their careers. We are constantly seeking talented individuals who strive for excellence and are ready to join our ambitious journey.

Headcount Growth:

1. July 2019: 10
2. July 2020: 50
3. July 2021: 200
4. July 2023: +500

As the Go-to-Market Manager, you will be responsible for developing and executing the go-to-market strategy for our products. You will collaborate closely with product management, marketing, sales, and customer success teams to ensure successful product launches and adoption.

After developing cash flow management and banking connectivity products, Agicap now has the assets to automate accounting flows. These include bank statement integration, client and supplier invoices, and connectivity with main accounting tools and ERPs. Your primary mission will be to leverage these capabilities to develop a comprehensive pre-accounting automation offer.

Key Responsibilities:

• Coordinate product launches with cross-functional teams to ensure smooth execution.
• Align marketing efforts through a playbook of actions supporting product launches.
• Develop and maintain product positioning and messaging that resonate with target audiences.
• Create pricing strategies aligned with company policies.
• Support sales with collateral and training to enable effective product promotion.
• Conduct market research, benchmarking competitors, and building battlecards.
• Define and monitor performance metrics for product launches and growth trajectories.

Qualifications:

• Master's degree in business, marketing, or related field.
• At least 2 years of experience in accounting or SaaS accounting solutions.
• Strong analytical skills and strategic thinking.
• Proven ability to lead cross-functional teams and projects.
• Entrepreneurial mindset with a high level of ownership.
• Excellent communication skills across various formats.
• High standards for output quality and business relevance.
• Proactive, eager to learn, and willing to explore new ideas.
• Alignment with Agicap values: Impact, Excellence, Team Player, Humility.

Geography & Benefits:

• Locations: Lyon, London, Berlin, Milan, Lisbon.
• Primarily on-site with some remote days.
• Competitive salary and benefits.
• Fast-paced, innovative environment with growth opportunities.