Global Prestige Brand Strategy & Luxury Partnerships Intern - January 2027

Pernod Ricard SA; Paris; On-site; EUR 11,000 - 22,000; Full time

Job summary

Pernod Ricard in Paris invites a Master student in general business or marketing to join the Prestige Acceleration team. You will support brand activation and cross-functional projects across luxury markets, contributing to global launches and key prestige initiatives.

Ideal candidates are organized and proactive, with prior international marketing experience and a passion for luxury and Wine & Spirits. English fluency is essential; French is a plus.

Qualifications

• Master student in general business or marketing.
• Organized, rigorous, methodical and proactive with a “Doer” mindset.
• Previous successful experience in international marketing.
• Strong affinity with luxury industry and a strong interest in Wine & Spirits.
• Fluent in English; French is a plus.

Responsibilities

• Brand Strategy & Activation: support Prestige activations and global launches in collaboration with affiliates and global brands.
• Media strategy and planning: assist Market Companies with PR and media plans in key markets.
• Luxury Partnerships: identify partners and build a collaboration program with a dedicated communication plan.
• Educate & inspire internal Prestige stakeholders: support Prestige committees and internal/external communications around strategy and initiatives.

Skills

Active Learning

Adaptability

Communication

Market Research

Go-to-Market Strategies

Event Management

Education

Master student in general business or marketing

Job description

The Prestige segment is recognized as a key growth opportunity at Group level. The mission of the Prestige Acceleration team is to bring focus and dedication to driving this growth - by accelerating Prestige through specific routes to market and ‘glocal’ programs. The team will ensure exceptional execution across the key touchpoints of the Prestige ecosystem, in close collaboration with Brand experts and Market Companies.

KEY RESPONSIBILITIES:

• Brand Strategy & Activation: Support Prestige activations and key global launch momentums in collaboration with affiliates, with the support of global brands and transversal departments, ensuring excellence in execution (cross functional projects orchestration, maintaining a strong client-centric mindset and collaborative way of working)
• Media strategy and planning: Support Market Companies for the acceleration of certain PR & media plans in key markets
• Luxury Partnerships: nourish an ecosystem of selected luxury partners that will contribute to elevating our brands in key markets: identify the partners, build a holistic collaboration program, launch and activate in key markets with a dedicated communication plan.
• Educate & inspire internal Prestige stakeholders: support the running of a Prestige committee (external luxury experts to fuel and inspire Prestige teams internally); Support the planning and creation of an internal and external communication plan; Support the creation of internal documents to communicate to Market Companies the global strategy and key initiatives of the prestige portfolio.

Profile

• You are Master student in general business or marketing
• You are organized, rigorous, methodical and proactive with a “Doer” mindset.
• You have a previous successful experience in international marketing;
• You have strong affinity with luxury industry and a strong interest in Wine & Spirits
• You are fluent in English, French is a plus

Skills:

• Active Learning
• Adaptability
• Communication
• Consumer Behavior
• Customer Centricity
• Digital Literacy
• Event Management
• Go-to-Market Strategies
• Market Positioning
• Market Research
• Media Buying
• Performance Measurement
• Results-Oriented

Pernod Ricard values diversity and solidarity within its organization and in its relations with its stakeholders. Our recruitment methods focus on skills and we welcome all types of talent.