Global Marketing Manager | Software Solutions for Industrial Innovation | Canada/USA | Competit[...]

Data Recrutement; Paris; Sur place; EUR 60 000 - 80 000; Plein temps

Résumé du poste

A leading software solutions company is seeking an experienced Global Marketing Manager to coordinate and enhance their global marketing strategy. The ideal candidate has a Master's degree in Marketing and at least five years of experience in international marketing roles. Proficiency in digital marketing tools such as SEO, Google Analytics, and content creation is essential. This position is based in Paris, offering a competitive salary with opportunities for career growth.

Prestations

Career growth opportunities

Dynamic multicultural team

Work-life balance commitment

Qualifications

• At least five years of experience in a similar role, ideally in an international setting.
• Fluent English (French is a plus).
• Strong analytical mindset and ability to track performance metrics.

Responsabilités

• Develop and implement a digital marketing strategy to enhance visibility and attract inbound leads.
• Manage Search Engine Advertising (SEA) campaigns and analyze website traffic.
• Lead email marketing campaigns and collaborate on webinars.

Connaissances

Digital marketing strategy

Content creation

SEO strategies

Data analysis

Event management

Graphic design skills

Formation

Master’s degree in Marketing, International Business, or Communication

Outils

Google Analytics

WordPress

Adobe Creative Suite

Email marketing platforms

Description du poste

Social network you want to login/join with:

Global Marketing Manager | Software Solutions for Industrial Innovation | Canada/USA | Competitive Salary, Paris

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Client:

Data Recrutement

Location:

Paris, France

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

3ca9d8a7d7dc

Job Views:

6

Posted:

12.08.2025

Expiry Date:

26.09.2025

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Job Description:

THE COMPANY: A MAJOR PLAYER IN SOFTWARE PUBLISHING

Why did I choose this opportunity?

• Over 30 years of expertise in its industry
• A recognized software publisher specializing in technical knowledge management and industrial innovation
• Presence in diverse markets with a strong global footprint
• A dynamic environment focused on innovation and adaptability
• A passionate, multicultural team dedicated to developing international solutions
• Opportunities for career growth and ambitious projects across multiple continents
• A strong commitment to work-life balance
  
  My recruiter’s insight: This is an exciting role for aninternational marketing expertwith astrategic mindset, eager to thrive in amulticultural environmentand actively contribute to the brand’svisibility in North America.
  
  

YOUR MISSION: COORDINATE GLOBAL MARKETING STRATEGY

Reporting to the marketing department, your responsibilities will include:

• Developing and implementing a digital marketing strategy to enhance visibility and attract inbound leads
• Creating and executing a content and social media strategy to boost brand awareness
• Optimizing the website for the US and Canadian markets through SEO and keyword analysis
• Managing Search Engine Advertising (SEA) campaigns
• Analyzing website traffic and implementing continuous improvement strategies
• Leading email marketing campaigns and collaborating on webinar organization
• Producing audiovisual content (videos, newsletters, blog articles, white papers) in collaboration with Product Managers
• Managing the creation and adaptation of marketing collateral (product sheets, posters, flyers, presentations) for North America
• Planning and overseeing trade show participation in the US, including logistics, marketing materials, and event execution
• Monitoring marketing KPIs, analyzing performance, and recommending optimization strategies
• Conducting competitive intelligence to stay ahead of market trends
• Collaborating with creative, digital, and external agencies to ensure quality execution of projects
• Adapting campaigns to local market needs while ensuring alignment with global branding guidelines

YOUR PROFILE: EXPERIENCED MARKETING COORDINATOR

Must have :

• Master’s degree in Marketing, International Business, or Communication
• At least five years of experience in a similar role, ideally in an international setting
• Fluent English (French is a plus)
• Proficiency in WordPress and SEO strategies
• Experience with digital marketing tools (Google Analytics, email marketing platforms, social media tools)
• Graphic design skills (Adobe Creative Suite, Canva)
• Strong analytical mindset and ability to track performance metrics
• Experience in event management (trade shows, conferences, webinars)

Nice to have :

• Proficiency in video editing tools (After Effects, Premiere Pro)
• Experience with Google Ads, Facebook Ads, and CRM tools
• Fluency in a second language (Spanish, German, Mandarin, etc.)
  
  

JOB DETAILS

• Location : Canada or USA (Chicago-based preferred)
• Salary: Competitive, based on experience