Global Advocacy Senior Project Manager - Maternity Cover (CDD)

Coty; Paris; Hybrid; EUR 90,000 - 130,000; Full time

Job summary

Coty is seeking a Global Advocacy Sr. Project Manager based in Paris with a hybrid schedule (up to 50% remote) to support the Advocacy & Influencer Marketing expertise. You will ensure deployment of the advocacy framework and strategies across Prestige & Consumer Beauty divisions and brands globally and locally.

Reporting to the Advocacy & IM Sr. Director, you will align processes, govern vendors, and drive consistency of ways of working, with a focus on influencer marketing, PR, and measurement

Qualifications

• 5-8 years of demonstrated experience with strategy, advocacy, influencer marketing, and data-driven marketing.
• Excellent communication, integrity, dependability, initiative and teamwork.
• Strong analytical skills to derive actionable insights from data.

Responsibilities

• Accompanying brands in advocacy journey, assisting them in setting strategic framework; this includes a focus on influencer marketing, public relations, organic advocacy
• Analyzing advocacy results, producing reports and guiding brand teams on what is working and what may need to shift in their strategy
• Leading competitive intelligence in partnership with CMI, benchmarking best-in-class competitor cases to identify winning advocacy strategies and translate them into actionable insights for brand teams
• Creating guidelines around Influencer Marketing, PR/Communications, Advocacy ecosystem, Social Commerce, New platforms exploration.
• Building relationships with the relevant stakeholders to deploy best practices and guidelines internally with global brands and markets.
• Partner with external measurement partners to organize trainings, manage COTY team access and adoption plan execution for Influencer Marketing and PR measurement.
• Project manage external partner workflow and deliverables, ensuring work is delivered on time and in line with strategy

Skills

Strategy & advocacy

Influencer marketing

Data-driven marketing

Analytical skills

Project management

Communication skills

Job description

Coty is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skin care and body care. COTY is the global leader in fragrance and number three in color cosmetics. COTY’s products are sold in over 150 countries around the world. COTY and its brands are committed to range of social causes as well as seeking to minimize its impact on the environment. For additional information about Coty Inc., please visit www.coty.com.

Overview Of The Role & Department

This role supports the Advocacy & Influencer Marketing expertise in building a central hub for the Coty Organization. Under the responsibility of the Advocacy & IM Sr. Director, the Global Advocacy Sr. Project Manager will ensure the deployment of the advocacy framework and strategies across Prestige & Consumer Beauty divisions and brands at a global and local levels. This role is also aimed to ensure consistency of processes, communities, capabilities, including vendors' management and ways of working. The role is based in Paris with the possibility of a hybrid working schedule with a maximum of 50% days remote monthly.

THE ROLE

In this role, you will be responsible for:

• Accompanying brands in advocacy journey, assisting them in setting strategic framework; this includes a focus on influencer marketing, public relations, organic advocacy
• Analyzing advocacy results, producing reports and guiding brand teams on what is working and what may need to shift in their strategy
• Leading competitive intelligence in partnership with CMI, benchmarking best-in-class competitor cases to identify winning advocacy strategies and translate them into actionable insights for brand teams
• Creating guidelines around the following topics: Influencer Marketing, PR/Communications, Advocacy ecosystem, Social Commerce, New platforms exploration.
• Building relationships with the relevant stakeholders to deploy best practices and guidelines internally with global brands and markets.
• Partner with external measurement partners to organize trainings, manage COTY team access and adoption plan execution for Influencer Marketing and PR measurement.
• Project manage external partner workflow and deliverables, ensuring work is delivered on time and in line with strategy

What You’ll Bring

We’d love to see candidates who have:

• 5-8 years of demonstrated experience with impactful results in strategy, advocacy, influencer marketing, and data-driven marketing ideally matured in a strategic agency or leading brand.
• Be culturally curious and connected to social media trends, innovations and insights; a plus to be keyed into the influencer marketing landscape for the beauty industry.
• Communication skills, integrity, dependability, initiative, flexibility, sensitivity, team orientated and self-motivated.
• A successful track record of driving significant business value from recommendations and insight developed through application of advanced analytical techniques.
• Robust analytical skills, with the ability to identify business questions, analyze data, draw conclusions, and develop actionable recommendations.
• Strong project management skills with ability to convey and package technical findings in layman’s terms. Capacity to manage a multitude of assignments at once, prioritize accordingly and adapt well to change.

What We Offer

This is unique role with a genuine opportunity to make an impact. You’ll get to work in a fast-paced environment with a team who are passionate about the work they do and know how to have some fun along the way.