French Freelance Content Optimisation Expert

Webcertain; Strasbourg; Sur place; EUR 40 000 - 60 000; Plein temps

Résumé du poste

Une agence de marketing digital réputée recherche un Expert en Optimisation de Contenu freelance pour un projet avec une marque de jouets. Le rôle se concentre sur l'optimisation de contenu existant sur Amazon afin d'améliorer la visibilité et les conversions, nécessitant une expertise en SEO Amazon et en gestion de contenu. Les candidats doivent avoir un niveau natif en français et un compétences professionnelles en anglais.

Qualifications

• Niveau natif de français, avec compétence professionnelle en anglais.
• Expérience démontrable en optimisation de contenu Amazon, de préférence dans les produits de consommation.
• Capacité à travailler avec des modèles de contenu et des outils de gestion.

Responsabilités

• Optimiser et gérer les titres de produits, les points clés et les descriptions sur les listings.
• Adapter les messages de marque et les USP des produits en contenu pertinent et optimisé.

Connaissances

Optimisation de contenu

SEO Amazon

Gestion de contenu

Communication

Attention aux détails

Description du poste

Webcertain, part of the TransPerfect family of companies, is a digital marketing agency that helps global brands succeed in international markets. We provide services including multilingual SEO, PPC, social media, translation, content localisation, website development, and optimisation, all tailored to diverse markets and platforms.

We are currently partnering with a Toy brand for children and adults alike' + Amazon marketplace. As part of this collaboration, we’re seeking a Freelance Content Optimisation Expert with a sharp eye for detail and a deep understanding of Amazon’s unique content and algorithmic requirements.

This role is not focused on original copywriting or branding work, but on optimising existing content, implementing keywords seamlessly, refining product copy, and aligning content with Amazon best practices to enhance visibility, conversion, and discoverability.

This role may lead to further project opportunities as part of our wider freelance talent pool.

Key Responsibilities :

• Optimise and manage product titles, bullet points, and descriptions across product listings.
• Adapt brand messaging and product USPs into keyword-optimised, shopper-relevant content that drives performance.
• Maintain content quality, consistency, and compliance with client and platform-specific guidelines.

Requirements :

• Native-level French, both written and verbal.
• Professional level English, both written and verbal.
• Demonstrable experience with Amazon content optimisation, ideally in consumer products or toys.
• Solid knowledge of Amazon SEO, keyword indexing, and eCommerce search behaviour.
• Ability to spot and correct inconsistencies, adapt messaging to specific product categories, and follow brand tone.
• Comfortable working with structured content templates and content management tools.
• Detail-oriented, with a strong sense of how small changes can impact performance.
• Proven ability to collaborate with project managers to ensure timely and accurate content delivery.

Preferred Qualifications :

• Experience working with global brands or managing content across international marketplaces.
• Background in digital marketing, SEO optimisation, content creation, copywriting, digital communications

To apply, answer the required questions and give us an overview of how your experience matches what we are looking for as well as attaching your CV. Thank you, we can’t wait to find out more.

French Freelance Content Optimisation Expert • Strasbourg, FR