Field Marketing Manager u2013 France

Qlik; Suresnes; Sur place; EUR 50 000 - 90 000; Plein temps

Résumé du poste

An established industry player is seeking an experienced Field Marketing Manager to lead marketing strategies in the Suresnes region. This role involves collaborating with sales teams to translate objectives into effective marketing plans, executing campaigns, and managing budgets. The ideal candidate will have a strong background in B2B marketing, excellent communication skills, and a data-driven mindset. Join a dynamic team that values innovation and offers genuine career progression opportunities in a flexible and diverse work environment. If you are passionate about driving results and making an impact, this is the perfect opportunity for you.

Prestations

Career Progression Pathways

Mentoring Programs

Flexible Work Environment

Diverse and International Culture

Corporate Responsibility Programs

Qualifications

• 8+ years of marketing experience with B2B Field Marketing background.
• Strong analytical skills and ability to manage projects effectively.

Responsabilités

• Drive marketing strategies aligned with business objectives.
• Manage pipeline and evaluate marketing program effectiveness.

Connaissances

B2B Field Marketing

Data-driven Marketing

Project Management

Analytical Skills

Excellent Communication

Negotiation Skills

Ability to Collaborate

Entrepreneurial Attitude

Formation

Bachelor’s degree in Marketing

Equivalent Experience

Outils

SalesForce.com

Marketo

ON24

Microsoft Office

Social Platforms (LinkedIn)

Description du poste

What makes us Qlik?

A Gartner® Magic Quadrant™ Leader for 15 years in a row, Qlik transforms complex data landscapes into actionable insights, driving strategic business outcomes. Serving over 40,000 global customers, our portfolio leverages pervasive data quality and advanced AI/ML capabilities that lead to better decisions, faster.

We excel in integration and governance solutions that work with diverse data sources, and our real-time analytics uncover hidden patterns, empowering teams to address complex challenges and seize new opportunities.

What makes this role interesting?

Understand your subregion/market and drive marketing strategies

• As a Field Marketing Manager, you’re responsible for partnering with the local Sales leadership team to translate business objectives into an efficient and effective integrated marketing plan aligned with GTM (direct & indirect business).
• You’ll act as a strategic partner and collaborate with partners / BDR / Sales and cross-functional marketing teams to identify gaps and opportunities to build Qlik brand equity (full portfolio) as well as drive pipeline and revenue growth.
• You’ll oversee the extension of global marketing activities into SUBREGION/COUNTRY, providing opportunities to connect and further engage with prospects and customers in the region.
• You’ll execute a variety of marketing programs and activities including cross-sell/upsell campaigns, acquisition campaigns, and events/webinars.
• You’ll leverage our Tech Alliances and Global System Integrators partners to gain new audiences and expand our reach.
• You’ll support our focus partners (re-sellers) to generate revenue by managing MDF budget and set up co-marketing efforts aligned to specific GTMs.
• You’ll measure marketing impact and evaluate event/campaign performance in order to drive continuous improvement and improve the overall effectiveness of marketing.

Own the holistic pipeline management

• You will actively participate in regular pipeline reviews with key stakeholders and drive actions.
• You will implement a data-driven environment to drive sales conversations and take informed decisions on budget investment on marketing programs (including MDF) along with the customer journey.

Be the voice of field and marketing

• You’ll provide direction into global marketing functions to influence centralized plans and execution.
• You’ll ensure that field has a full understanding and visibility on all marketing programs and how it will support the local business objectives.

Here’s how you’ll be making an impact:

• Deep understanding of how to build, deliver and optimize marketing plans, with a focus on driving results and business impact.
• Leverage intent data to prioritize field marketing efforts.
• Data-driven marketer who is digital savvy and understands today’s marketing landscape.
• Ability to work effectively in a distributed team/matrixed environment – proven ability to collaborate with multiple stakeholders to drive a project or program to success.
• Excellent verbal and written communications, with the proven ability to develop relationships and communicate with all levels of the organization.
• Strong analytical and project management skills.
• Proven ability to excel in a fast-paced environment is extremely important, particularly an entrepreneurial attitude and the ability to thrive in an environment of change and ambiguity.
• Experience in managing agencies and negotiating with vendors.
• A positive, self-starter.
• Ability to travel as needed – up to 25%.
• Excellent French and English oral and written communication skills, with the proven ability to develop relationships and communicate with all levels of the organization.

We’re looking for a teammate with:

• 8+ years of marketing experience, specifically with a background in B2B Field Marketing.
• Enterprise software, BI or SaaS experience a plus.
• Experience working across EMEA.
• Bachelor’s degree in marketing, business management, or equivalent experience.
• Partner marketing experience.
• Knowledge of marketing technologies such as SalesForce.com, Marketo, ON24, social platforms such as LinkedIn, and Microsoft Office.
• Intent data (6Sense will be a plus) expert.
• Proven ability to excel in a fast-paced environment is extremely important, particularly an entrepreneurial attitude and the ability to thrive in an environment of change and ambiguity.
• Experience in collaborating with multiple stakeholders to drive a project or program to success.
• Have an end-to-end, hands-on approach to marketing activities and programs.
• Taste and curiosity for AI, new martech tools and techniques.

The location for this role is:

Suresnes, France

Apply now and help change how the world transforms complex data landscapes into actionable insights and turns complex data challenges into new opportunities!

More about Qlik and who we are:

Find out more about life at Qlik on social: Instagram, LinkedIn, YouTube, and X/Twitter, and to see all other opportunities to join us and our values, check out our Careers Page.

What else do we offer?

• Genuine career progression pathways and mentoring programs.
• Culture of innovation, technology, collaboration, and openness.
• Flexible, diverse, and international work environment.

Giving back is a huge part of our culture. Alongside an extra “change the world” day plus another for personal development, we also highly encourage participation in our Corporate Responsibility Employee Programs.

If you need assistance applying for a role due to a disability, please submit your request via email to [e-mail]. Any information you provide will be treated according to Qlik’s Recruitment Privacy Notice. Qlik may only respond to emails related to accommodation requests.

Qlik is not accepting unsolicited assistance from search firms for this employment opportunity. Please, no phone calls or emails. All resumes submitted by search firms to any employee at Qlik via email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Qlik. No fee will be paid in the event the candidate is hired by Qlik as a result of the referral or through other means.