Field Marketing Coordinator

Rimini Street; France; À distance; EUR 50 000 - 70 000; Plein temps

Avantages offerts par ce poste

Competitive salary

Performance bonuses

Diverse and inclusive work environment

Opportunities for professional growth

Résumé du poste

A global enterprise software support provider is seeking a Field Marketing Coordinator to implement marketing strategies in France. This role involves driving demand, managing events, and analyzing campaign performance. The ideal candidate has at least 3 years of B2B marketing experience in the IT services sector and is fluent in English and French. They will work closely with sales teams and manage local vendor relationships. This is a remote position based in France.

Qualifications

• Fluent in English and French with strong communication skills.
• Experience in B2B marketing in the software IT services industry.
• Ability to work in a complex matrix organization.

Responsabilités

• Execute the regional marketing strategy in line with business objectives.
• Drive pipeline, demand, and lead generation in France.
• Manage logistics for marketing events and conferences.
• Analyze and measure marketing campaign effectiveness.

Connaissances

Fluency in English and French

In depth knowledge of the French market

Previous field marketing responsibility for France

Experience with marketing automation tools

Strong event management background

Problem-solving skills

Ability to track and analyze metrics

Teamwork

Formation

Bachelor’s degree in marketing or communications

Outils

SFDC

Marketo

Qlik

Description du poste

Field Marketing Coordinator – France

Join to apply for the Field Marketing Coordinator role at Rimini Street.

About Rimini Street, Inc.

Rimini Street, Inc. (Nasdaq: RMNI), a Russell 2000® Company, is a global provider of end-to-end enterprise software support, management and innovation solutions and the leading third-party support provider for Oracle, SAP and VMware software. Our comprehensive portfolio of unified solutions helps run, manage, support, customize, configure, connect, protect, monitor, and optimize enterprise application, database and technology software, enabling our clients to achieve better business outcomes, significantly reduce costs and reallocate resources toward strategic projects. The Company has signed thousands of contracts with Fortune Global 100, Fortune 500, midmarket, public sector and government organizations who selected Rimini Street as their trusted, proven mission-critical enterprise software solutions provider and achieved better operational outcomes, realized billions of US dollars in savings and funded AI and other innovation investments.

To learn more, please visit www.riministreet.com, and connect with Rimini Street on X, Facebook, Instagram and LinkedIn.

Position Summary

The Field Marketing Coordinator will deploy the regional marketing strategy in line with the business objectives for France. You will assume responsibility for driving pipeline, demand and lead generation in the region, generating interest, enabling sales and accelerating existing opportunities to create inbound leads. This position reports to the Sr. Marketing Manager, EMEA South.

Essential Duties and Responsibilities

• Execution of the marketing plan in France
• Drive and implement the optimal mix of marketing programs; use data to identify the most effective channels and calls to action for the region
• Work closely with the corporate PR team & local distribution houses to coordinate media/analyst activities
• Manage and execute all logistics for marketing events and conferences in the region
• Execute field marketing programs such as RSI executive briefings, seminars, client/prospect dinners, live/on-demand webinars, etc.
• Collaborate with corporate marketing and Sales to plan and roll out campaigns and lead nurturing for the region
• Source and manage local vendors for marketing program execution such as direct mail, etc.
• Manage local translations and the translation agency, ensuring the best quality of work
• Support Global Client Engagement with regional user groups & program deliverables
• Provide guidance on local marketing messages and material, website, campaign concept and creative development to ensure effectiveness for the region
• Facilitate and track lead distribution and follow up activities with the SDR and Sales teams
• Analyze, track and measure campaigns; report metrics and overall ROI to internal stakeholders
• Manage project timelines, quality issues, resources, SOW (scope of work) / budget
• Monitor and report effectiveness of marketing communications
• Work with Sales to build target account lists based on data/intelligence
• Understand marketing automation technologies across the entire lead nurturing process
• Build client relationship and support client marketing effort to improve retention and upsell

Qualifications & Skills

• Fluency in English and French with strong written, editing and oral communication skills.
• In depth knowledge of the French market and third-party vendors/agencies to partner with.
• Previous field marketing responsibility for France is essential.
• Ability to track, measure, analyze and communicate metrics essential.
• Experience with marketing automation tools and CRM systems such as SFDC, Marketo, Qlik.
• Strong event management background.
• Hands‑on approach, able to manage both planning and execution across multiple priorities.
• Highly self-motivated individual who enjoys working in a team environment.
• Tenacious problem solver with a strong work ethic, sense of urgency and desire to succeed.
• Ability to work within a complex matrix organization with executive management, customers, media and internal/external stakeholders.
• Demonstrative lead generation results that translate into sales revenue.

Education

Bachelor’s degree required; in marketing or communications preferred.

Experience

Proven track record in B2B marketing, with at least 3 years of experience in the software IT services industry, focusing on the French market.

Location

Remote – France.

Why Rimini Street?

We are looking for talented, passionate people to help us build our future at Rimini Street. We hire only the best, the most extraordinary professionals and provide compensation, bonuses, and benefits to match the skills of our top‑performing team members. Do you thrive in a fast‑paced environment, enjoy growing together, and get excited about learning new skills? Are you looking for an opportunity to make a true impact as part of a team of extraordinary professionals? This is the place for you.

Our work is challenging and meaningful. We start and end each day with a sense of achievement and purpose guided by our core values, the Four Cs: Company, Colleagues, Clients and Community.

Rimini Street is committed to creating a diverse and inclusive environment and is proud to be an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, national origin, sexual orientation, gender or gender identity, disability, protected veteran status or any other characteristic protected by law.

To learn more about how Rimini Street is redefining the enterprise software support industry, visit http://www.riministreet.com.