EMEA Content Strategist for AI-Driven SaaS

Aircall; Paris; Hybride; EUR 65 000 - 90 000; Plein temps

Résumé du poste

Aircall is seeking a Content Strategist to build and own the regional content engine for EMEA, aligning with our global narrative and regional growth priorities. You will shape editorial, video, and organic social content and steer market-specific opportunities to keep Aircall useful, credible, and distinctive across diverse audiences.

The role is hybrid and based in Paris. You’ll collaborate with Creative, Product Marketing, and regional teams to translate global campaigns into locally relevant

Qualifications

• 5+ years of experience in content strategy, content marketing, editorial, video, social media, or a related role.
• B2B SaaS experience is required; experience with AI, communications, customer experience, or sales technology is a strong plus.
• Deep hands-on strength in at least one content discipline, writing and editing, video production and editing, organic social, or AI-enabled content operations—with the ability to contribute across the others.
• A portfolio demonstrating original thinking and strong execution across relevant content formats.
• Experience developing content for multiple countries, languages, or culturally distinct audiences and translating technical topics into clear, engaging content for business audiences.
• Strong editorial judgment and an instinct for identifying topics that build category relevance.
• Experience owning content calendars and delivering consistently in a fast-moving environment.
• Practical experience using generative AI and automation to improve content quality, speed, localization, repurposing, or distribution.
• Strong understanding of organic distribution across social, search, video, and owned channels.
• Ability to work independently while collaborating effectively across creative, product, regional, and go-to-market teams.
• Fluent English and any additional European language skills, on-camera experience, or hands-on video editing capabilities are strong pluses.

Responsabilités

• Develop and own the content strategy and editorial plan for EMEA, aligned with Aircall’s global narrative and regional growth priorities.
• Build Aircall’s relevance in the AI voice agent category by identifying important regional conversations and market differences.
• Create and publish content across editorial, video, organic social, customer storytelling, executive thought leadership, and campaign formats.
• Own the regional organic social calendar and day-to-day channel execution, including copy, creative coordination, publishing, and audience engagement.
• Develop repeatable video formats and manage production from concept and scripting through editing and distribution.
• Turn product launches, customer insights, events, research, and internal expertise into compelling regional content.
• Adapt global narratives and campaign assets across EMEA while identifying where original market-specific content is required.
• Partner with localization resources to preserve meaning, tone, and quality across languages and markets.
• Build relationships with internal experts, customers, partners, and industry voices to strengthen Aircall’s regional authority and reach.
• Repurpose high-value ideas across formats, markets, and channels to extend relevance.
• Use AI-supported workflows for research, ideation, drafting, editing, localization, versioning, production, and distribution while maintaining a strong editorial POV.
• Partner with SEO and web teams to improve discoverability across traditional search and AI-powered experiences.
• Measure performance across reach, engagement, content consumption, organic growth, category visibility, and broader marketing programs.
• Apply performance insights and market feedback to continuously improve the regional content plan.

Connaissances

Content strategy

B2B SaaS

Writing & editing

Video production

AI-enabled content

English fluency

Description du poste

Aircall is seeking a Content Strategist to build and own the regional content engine for EMEA, aligning with our global narrative and regional growth priorities. You will shape editorial, video, and organic social content and steer market-specific opportunities to keep Aircall useful, credible, and distinctive across diverse audiences.

The role is hybrid and based in Paris. You’ll collaborate with Creative, Product Marketing, and regional teams to translate global campaigns into locally relevant